Traditional marketing – pros and cons In this podcast we discuss what traditional marketing is and the pros and cons to understand when considering using traditional forms of marketing. A range of examples are provided to help illustrate what success could look like.   Visit @more2marketing to read the blog to accompany this podcast. Don't forget to follow to be the first to hear the next podcast and follow.   Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please contact us.

Future of Product Management. In this podcast we go through some key areas to focus on to ensure your team is setup for success. These include: data driven decision making, agile methodologies and collaboration across functional teams.   Visit @more2marketing Don't forget to follow to be the first to hear the next podcast and follow.   Please note: This is a conversation style podcast - raw and authentic. If you have any questions orwho like to be on guest on More 2 Marketing, please contact us.

Trends in the events industry. Due to the impact of Covid, the event industry has needed to shift to meet new customer needs. This podcast outlines some of the trends that have helped this industry continue to operate and what is expected to happen in the future.   Visit @more2marketing. Don't forget to follow to be the first to hear the next podcast and follow.   Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please contact us.

Mar-Tech .. what is it? -  In this podcast we explore what is Mar-Tech. Jodie a leader in this space having worked with some of the leaders in utilising marketing technology including KPMG, Accenture and NAB. We ask Jodie what is Mar-Tech and how has it been applied in businesses. Jodie provides some insightful examples of how technology has evolved for marketers and provides some great tips on what trends to look out for.   Linkedin – Jodie Don't forget to follow to be the first to hear the next podcast and follow. @more2marketing   Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please contact us.

Trends in product management. In this podcast we go through a range of top trends to make product management more successful for you and your business: focus on problem, stakeholder engagement, PM role is critical, ensure strong systems and processes are in place, adapt to a hybrid way of work, clear vision and strategy, be customer centric and work smarter with efficiencies. By understanding these elements you can become a stronger organisation with a clear focus.   Visit @more2marketing Don't forget to follow to be the first to hear the next podcast and follow.   Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please contact us.  

Woke and the potential for Brands -  In this podcast we explore what Woke Brand is and how it impacts Brands reputations. Dr Abas a subject expert on Woke Brand provides a neutral and fascinating understanding. Dr Abas is an Assistant Professor in Marketing within the Macquarie Business School at the prestigious Macquarie University and has recently published a book on Woke - Woke Brand: From Selling Products to Fixing Society's Deep Issues. Our discussion dives into what is Woke Brand and offers different perspectives of consumers response to Woke branding moves. Dr Abas book goes into greater detail – however this podcast is a great way to understand Woke Brand and covers examples. The key message is Woke is a long-term strategy where consumers need to be patience to see the brands who invest in Woke live and breathe this ethos.  Linkedin – Dr Abas Don't forget to follow to be the first to hear the next podcast and follow. @more2marketing Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please contact us

Personalisation. In this podcast we go through some key areas to ensure you will succeed in personalising your content for your audience. Responses have been gathered by leaders in this field and shared. Learn from the experts on what to focus on and pitfalls to avoid. Visit @more2marketing to read the blog to accompany this podcast. Don't forget to follow to be the first to hear the next podcast and follow. Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please contact us.

Creating sustainable products early phase-  In this podcast we explore the beginning phases of a sustainable product side love project with Thieny. Thieny is an Owner, Podiatrist and Traditional Chinese Medicine Practitioner and has always wanted to express her creative side. Through her journey of creating her personalised shoes and totes – we learn her thought process on: labelling her products, purpose behind her products, target market and how she wants to develop. This is a real insightful conversation at the beginning stages of circular fashion. Insta: @madebycobi._thieny Don't forget to follow to be the first to hear the next podcast and follow. @more2marketing Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please contact us.

Let’s discover Digital Marketing. In this podcast we explore the fundamentals of digital marketing. This is a great overview podcast to get an understanding on different aspects of digital marketing and how they can be utilised. Visit @more2marketing to read the blog to accompany this podcast. Don't forget to follow to be the first to hear the next podcast and follow. Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please contact us.

Building presence in social media & Embracing ‘service’ as a connector. In this podcast we explore two areas that begin to intertwine – service and social media. Glenn has a brilliant career stemming in training and educating teams in companies. When deciding to pivot careers, he used his skills in the media industry, combined with this love of service to build a new career as an extremely successful MC and celebrant. Key learnings enabled him to amass a huge following while staying authentic – hear his tips on how you can bring service and social media presence together to build your business. www.instagram.com/glennpaul0 www.instagram.com/sydneycelebrantglenn www.TikTok.com/theglennpaul Visit @more2marketing to read the blog to accompany this podcast. Don't forget to follow to be the first to hear the next podcast and follow. Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please contact us.