Packaging Unboxd with Evelio Mattos

Packaging design powerhouse Enlisted Design has designed packaging for brands like All Birds, Fridababy, Linksys, and so many other brands. Beau Oyler CEO of Enlisted shares their approach to designing product and packaging under the same roof. Enlisted isn't just a packaging design agency, they develop and engineer products and establish the branding, delivering the complete turn key product.  We also learn about the power of Enlisted Design's tools for capturing user data from e-commerce interactions essentially give their team X-Ray specs into the minds of consumers. A data collection process that would have previously cost hundred of thousands is now baked into their process.  If you've ever considered launching your own agency, check out how Beau got started and see what the Enlisted team is forecasting as the future of packaging. Follow Enlisted: https://www.linkedin.com/company/enlisted-design/ Connect with Beau Oyler: https://www.linkedin.com/in/beauoyler/ Support our sponsors: Get factory-direct packaging manufacturing with https://www.IDPdirect.com Download custom Die Cut Templates for over 700 packaging structures and inserts: diecuttemplates.com/UNBOXD Connect with Evelio: https://www.linkedin.com/in/eveliomattos/

The number one rated plastics material expert, Dr. Chris DeArmitt talks about his research on plastic and plastic packaging waste. We discuss how to reduce waste, recycle more packaging, and what questions to ask when considering paper over plastics. According to Chris, his research shows that plastic is the greenest material available for most cases. Listen and you be the judge. This episode is a real game-changer, everything you thought you knew might not be as you expect when you follow the facts.  Is plastic the right material for your packaging? I don't know, but this episode may help you ask better questions. Links from the show: According to the Engineering Forums Chris is the #1 rated plastics expert: Eng-tips.com Learn more about Chris' work here: Phantomplastics.com Download the first chapter of Chris DeArmitt's book a Plastic Paradox available at: Plasticsparadox.com Connect with Chris on LinkedIn Support our Sponsor IDPdirect.com the factory direct packaging manufacturer for luxury brands. Connect with Evelio Mattos on LinkedIn

NOTPLA is a seaweed based material used for packaging liquids and now is being turned into heatsealable films that are completely biodegradable and edible. The zero plastics movement is growing and NOTPla is helping the packaging industry look at new ways to develop materials and packagign that does not look like anything we've ever seen. Pierre Paslier is the co-founder and CEO of NOTPla, join us as we learn what NOTPla is doing now, that verticals it serves, and what is in the pipeline for future developments. Get a glimpse into how NOT PLA is making the future of packaging and biodegradable packaging, disappear. Learn more about NOTPla: https://www.notpla.com Connect with Pierre Paslier: https://www.linkedin.com/in/pierrepaslier/ Connect with Evelio Mattos: https://bit.ly/EvelioMattos Learn More about our Sponsor IDP Direct: https://idpdirect.com

Why did McDonald's need a packaging redesign, what was being solved, or how long ago did this project kick-off? we get into the details with Matt Sia, Creative Director at Pearlfisher. We discuss Matt's sketching, the pitch meeting, how the designers are presented, and really what it feels like to overhaul one of the biggest brands on earth. The good and the bad. In this episode you get to here it straight from the Creative Director behind the McDonald's packaging redesign, so tune in and grab yourself a filet-o-fish sandwich. Connect with Matt's team at Pearlfisher: https://www.pearlfisher.com Follow them on LinkedIn: https://www.linkedin.com/company/pearlfisher/ Support our sponsors: Luxury packaging manufacturer IDP Direct: https://IDPdirect.com Download packaging die cut templates in seconds: diecuttemplates.com/UNBOXD Connect with Evelio: https://bit.ly/EvelioMattos

Have you ever wondered how packaging designs and brands navigate timelines And manage all of the moving parts of the complex packaging industry? Have you ever tried to manage your own packaging project from design to manufacturing? Well then you know why project managers are the superstars of the packaging industry. Today we speak with the Project Executioner herself, Megan Gamble a packaging project manager based in Atlanta with clients around the globe. We discuss all of the unseen pitfalls you can encounter when launching your first packaging program. Megan knows this industry from all angles and she also shares how to avoid these pitfalls with proper planning and many of the questions you should ask before you begin. Learn more about our sponsor Intl. Direct Packaging https://www.IDPdirect.com Connect with Megan Young Gamble: Connect on LinkedIn: https://www.linkedin.com/in/megangamble/ Email Megan Directly: megan@getlevelconsulting.com Contact Megan for a Session: https://calendly.com/getlevelconsulting Connect with Evelio Mattos on LinkedIn: https://bit.ly/EvelioMattos

A big part in packaging design is selecting materials. Are the materials strong enough, flexible enough, do they produce the right amount of cushion? But beyond the protective properties of packaging, we need packaging to connect with consumers and the fastest way to do that is through touch. Selecting paper is an artform. Selecting paper for its printability, scuff reduction, and texture that can communicate emotion is critical.  In Episode #40 of Package Design Unboxd, we speak to Sabine Lenz of PaperSpecs. The queen of paper breaks down the power of paper, how it works with foil, ink, and how professional designers need to spec paper for production.  One of the defining characteristics of paper is the tactile connection to the physical world, no glass screens, no digital downloads. Paper makes you feel something real through sight, sound, and ultimately touch.  So for everyone that's designing packaging and want to level up your packaging design toolset - Listen in to Package Design Unboxd. **Leave Some Feedback: What would you like to learn more about in future episodes? Who should we interview in the packaging industry? Did you enjoy this episode? If you did, please leave us a review here. Subscribe to Package Design Unboxd on iTunes ** Learn why Factory-Direct Packaging is the future of buying packaging - IDPdirect.com Connect with Sabine Lenz: Here's her super necessary website: PaperSpecs Connect with Sabine on LinkedIn Connect with Evelio Mattos on LinkedIn

When it comes to packaging design education there are many paths to take and many times we're unclear with where those paths can take you. In this episode we discuss packaging education and the program Gerardo Herrera has built at Art Center College of Design in Pasadena California.  Art Center focuses on establishing a solid foundation of design, process, and critical thinking in it's to packaging design.  Staffed by professional designers the packaging program walks students through the basics in packaging 1, then into challenging plastic free packaging systems in packaging 2, and continues onward and upwards with Esko, kongsbergs, and teaching the craft and communication of packaging design. Check out IDPdirect.com for factory-direct packaging manufacturing - https://idpdirect.com Learn more about the Active Intelligent Packaging Industry Association - https://www.aipia.info Connect with Gerardo Herrera on LinkedIn - https://www.linkedin.com/in/gerardo-herrera/ ORDER Paleoroo Granola: https://www.paleoroo.com Learn more about Design Studio Nuovo http://dsnuovo.com Connect with Evelio Mattos on LinkedIn - https://bit.ly/EvelioMattos

When you hear the term circular packaging design or circular economy, many people confuse it to mean recycling.  Even though the recycling logo is a möbius loop, the process is generally linear, not circular. In this episode we talk with Paul Foulkes-Arellano founder of Circuthon, founder of the Sustainable Design Alliance, and an advisor at A Plastic Planet. A Plastic Planet as of this recording just helped Unilever's Dove launch their first refillable deodorant packaging. Also check out Paul's Circular Footwear Initiative! Learn how to talk to clients and guide them into more sustainable packaging design solutions. Understand how materials are recycled, what materials aren't, and what it truly means to create a circular packaging solution. Check out IDPdirect.com for factory direct packaging manufacturing. Connect with Paul Foulkes-Arellano on LinkedIn Connect with Evelio Mattos on LinkedIn

How does packaging impact transportation, warehousing, inventory, finance, IT, Automation, even systems management? Learn how fill-rate, box size, and distribution can make or break your business. We talk to Joe Fernandez, Senior Packaging Engineer @ Vera Bradley about how his team focuses on the business of packaging before making critical decisions.  Check out IDPdirect.com for factory direct packaging manufacturing. Connect with Joe Fernandez on LinkedIn Learn more about Vera Bradley Connect with Evelio Mattos on LinkedIn

Struggling to generate leads, not sure where to go, LinkedIn not doing you any favors? Maybe it's time you gave Tiktok a chance. Today we talk to Cory Connors or CoryGated, as he's known on TikTok. We discuss what the platform actually is, how to set up an account, what type of content performs well, and how to build an audience. By focusing on delivering useful information and educational TikTok posts, Cory has been able to generate a consistent stream of leads for his team at Landsberg Orora.  If you're not ready to launch into the next Tiktok challenge after this episode or aren't convinced it will deliver leads - reach out to Corygated on Tiktok to learn more. Thanks to this episode's Sponsor: IDPdirect.com Connect with Cory Conors on: LinkedIn TikTok Connect with Evelio Mattos on LinkedIn