Brent Carnduff, SEO specialist for financial advisors, shares tips on optimizing local SEO, starting with Google Business Profiles and client reviews. Discusses the importance of serving a specific niche, timelines for SEO results, and the benefits of hiring a coach to improve business practices.

Mark Berg, founder of Timothy Financial Counsel, scaled his firm to generate $5M in annual revenue through an hourly fee model. He shares insights on structuring his firm for success, implementing time-tracking software, using a client waitlist, and hiring a president without a financial planning background. Berg sees the hourly fee model as an opportunity to reach a broader client base and discusses strategic growth and pricing strategies.

Freeman Linde, cofounder of La Crosse Financial Planning, discusses launching his RIA with $7M AUM, utilizing local SEO for rapid growth, and offering lower client costs. Topics include transitioning to independent RIA, strategic client-conversion approach, local SEO acceleration, and expanding service offerings for recurring revenue.

Jenny Martella shares insights on growing her firm from $19M to $250M in AUM in 7 years, navigating merger with Modera Wealth, challenges of scaling, preserving brand identity, effective client communication, and personal growth post-merger.

Dann Ryan, Managing Partner at Sincerus Advisory, discusses overcoming imposter syndrome to drive client referrals and quintuple AUM. He shares insights on building lasting client relationships, using an AUM fee model, navigating entrepreneurship, client-centric portfolio management, team collaboration, managing client capacity, and defining success beyond firm ownership.

Danielle Howard, owner of Wealth By Design, discusses her unique approach to assisting clients with implementing financial plans by uncovering their money memories. She shares insights on structuring planning engagements, transitioning to a planning-centric business, and adapting client headcount to different life stages. The conversation also explores the contributions of women in the financial planning industry, evolving definitions of success, and personalized career paths for fulfillment.

Hannah Provost is a partner and financial advisor at Lomanto Provost Financial Advisors, a hybrid advisory firm based out of New York State that oversees approximately $150 million in assets under management for 380 households. Hannah's unique journey in finance began with retail banking, progressing from lending and teller roles to a bank-based financial advisor, before she decided to broaden her expertise by working as an assistant under a seasoned advisor. This strategic move enriched her skills and knowledge, eventually propelling her to become a lead advisor and later a joint partner in the firm. Listen in as Hannah shares her journey of balancing work, family, and education to advance her career, emphasizing how the CFP certification guided her path and how early participation in client meetings fast-tracked her to a lead advisor role. She also reveals how leveraging community visibility and smart automation tools has been key to managing a growing client base, the importance of seeking supportive mentors as "green flags" in the industry, and how her early investments have paid off in a successful practice and robust work-life balance. For show notes and more visit: https://www.kitces.com/384

Troy Sharpe, CEO of Oak Harvest Financial, shares how he grew AUM from $85M to $750M in 5 years using YouTube videos. He focuses on trust-building, ROI, and scalable marketing strategies. Topics include team expansion, pod system for client interactions, and 'Retirement Success Plan' for dynamic retirement planning.

Tyson Ray, CEO of FORM Wealth Advisors, shares insights on their 'Total Relationship' planning approach, strategic growth, and operational challenges in managing $900M AUM. Topics include scaling advisory firms, fee structures, team dynamics, client relationships, customized portfolios, total relationship philosophy in financial planning, and reimagining success through deep client relationships.

Ashley Quamme, expert in psychology and couples therapy, discusses her work as a Fractional Financial Behavioral Officer helping clients implement financial plans. She emphasizes understanding clients' money behaviors, navigating emotional challenges in financial relationships, and the importance of assessing money beliefs for effective guidance. The podcast explores strategies for client assessments, enhancing onboarding processes, and improving client interactions in financial advisory firms.