The Agents of Change Digital Marketing Podcast

Wondering when to post on social media or what content catches the eye? If posting regularly is a challenge, it might be time to streamline your strategy. Today, we’re joined by social media expert Autumn Wilson, who shares her insights on maintaining an authentic and consistent online presence. With over a decade in the social media landscape, Autumn has mastered the art of creating engaging content that resonates with audiences. Let’s dive into her methods and learn how to make social media work for you without taking over your life. https://www.theagentsofchange.com/536 Grab your early bird ticket to the Agents of Change Digital Marketing Conference in Portland, Maine, 10/9 and 10/10/2024! https://www.theagentsofchange.com/conference >>

In this episode of The Agents of Change, Rich Brooks interviews Jimmy Haight, a marketing professional at Chainlink Labs, who discusses the transformative potential of blockchain technology. Jimmy breaks down the concept of tokenization, explaining how this new technology can provide unique "superpowers" to businesses, allowing them to tokenize assets and streamline financial systems. He also dives into innovative marketing opportunities and real-world applications, sharing how businesses can align incentives and create exclusive value for their customers. Tune in to discover how blockchain can shape the future of marketing and unlock new revenue streams. https://www.theagentsofchange.com/535 Grab your early bird ticket to the Agents of Change Digital Marketing Conference in Portland, Maine, 10/9 and 10/10/2024! https://www.theagentsofchange.com/conference >>

One challenge that almost all of us face is differentiation. How do we stand out in a crowded marketplace? How do we get noticed, and remembered, by our ideal prospects? Rachael Mattice, of RM Creative Services, shares invaluable insights and creative strategies that she uses with her own clients, showing you how to elevate your digital presence and leave a lasting impression with your ideal clients. https://www.theagentsofchange.com/534 Grab your early bird ticket to the Agents of Change Digital Marketing Conference in Portland, Maine, 10/9 and 10/10/2024! https://www.theagentsofchange.com/conference >>

Join us on this episode of "The Agents of Change" where host Rich Brooks chats with Mischa Zveginzov, a seasoned expert in transforming podcast guest appearances into powerful tools for business growth. Discover Mischa's journey from yoga teacher to marketing strategist, and learn how you too can amplify your message, boost your SEO, and create compelling, repurposable content. Whether you're a heart-centered entrepreneur or a business owner looking to scale up your digital presence, this episode is packed with actionable insights. https://www.theagentsofchange.com/533 Grab your early bird ticket to the Agents of Change Digital Marketing Conference in Portland, Maine, 10/9 and 10/10/2024! https://www.theagentsofchange.com/conference >>

Join messaging strategist Carolyn Beaudoin as she shares her secrets on crafting messages for diverse audiences, using the Hybrid One Reader approach. Learn how to resonate with multiple segments simultaneously, analyze and revise client copy effectively, and prioritize customer-centric messaging for optimized communication.

Is your website struggling to maintain its visibility in search results post-Google's core update? It's time to revamp your SEO approach and prioritize user-centric strategies. SEO expert Adam Di Frisco helps us unravel the key insights and tactics for navigating Google's latest algorithm changes, from enhancing content quality to diversifying your SEO strategy across various SERP features. https://www.theagentsofchange.com/531 Register for our free-to-attend Digital Marketing Summit: https://www.theagentsofchange.com/summit April 24 - 26, 2024

Jen Clinehens, a choice hacking expert who has worked with industry giants like AT&T and Adidas, shares her insights on simplifying the customer journey. She discusses how mastering buyer psychology can elevate marketing experiences. The conversation delves into practical strategies like A-B testing and personalizing offerings to drive engagement. Jen also introduces the Winston Star framework, which aids in crafting memorable presentations through storytelling. Tune in to learn how simplicity can transform your marketing approach!

Behavioral economist Melina Palmer discusses pricing strategies in business and marketing, emphasizing the importance of confidence in pricing. Topics include psychological aspects of purchasing decisions, relative pricing, creating 'wingman' offers, and using power words to drive consumer behavior.

In this episode, we delve into the fascinating world of behavioral science with marketing maestro Richard Shotton. With 23 years under his belt and collaborations with giants like Google and BrewDog, Shotton unveils the secrets behind consumer decision-making. Discover how his latest book, "The Illusion of Choice," provides groundbreaking insights into marketing strategies and consumer engagement. Tune in to uncover the psychological underpinnings that can revolutionize your marketing approach! https://www.theagentsofchange.com/528 Grab your seat now for our Digital Marketing Summit: https://www.theagentsofchange.com/summit Thank you emailtooltester! https://www.emailtooltester.com

In the world of e-commerce, forming genuine connections with customers can feel like a challenge. By harnessing the power of personalization to delve into consumer behavior and preferences, businesses can uncover the triggers and influences that shape their buying habits. Doctor of Digital Strategy, Kyle Allison, is here to help us brainstorm ways we can create human connections with our own customers. https://www.theagentsofchange.com/527 Register now for our Digital Marketing Summit: https://www.theagentsofchange.com/summit