Rocky Mountain Marketing- Digital Marketing for Entrepreneurs

In today's episode of Rocky Mountain Marketing, I am joined by James Hipkin, a man who has helped his clients build their businesses through digital marketing through websites, social media and digital marketing.It was an amazing conversation as we discussed with James the following points:The importance of having a website in this digital age and avoiding “checkbox-ism”Gaining traffic on your website How a website can support your business’ growthLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Visit James’ social media pages:LinkedIn - https://www.linkedin.com/in/jameshipkin/ Website - https://inn8ly.com/six-second-website-audit/ Other websites, books, and links that were mentioned:GoDaddyWixGoogle’s Search Console ToolsLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

For your weekly dose of social media news, Katie discusses the latest on Facebook blue badge. Just recently Mark Zuckerberg the launch of Meta Verified. It is a paid subscription service that costs around $12 a month. This is similar to what Elon Musk launched on Twitter, which was originally $4.99 a month but recently raised to $12.99 a month. As the blue badge becomes increasingly popular and necessary for many users, is it worth it to pay for this subscription?In this Quick Cast episode, Katie talked about:1. Pros and cons of having a verified social media account.2. Advantages of being verified are increased credibility and access to exclusive features, both of which can help brands and individuals looking to build trust.3. Meta verified as an option for people on Twitter, Facebook, and Instagram and involves a monthly subscription fee of about $12.Learn more about the pros and cons of getting this subscription and if it's really worth your money.Looking to optimize your Facebook presence for business growth? In this podcast, we'll be diving into the different ways to use Facebook for business purposes, including personal pages, business pages, and groups. We'll discuss the advantages and disadvantages of each feature, and provide tips on how to best optimize each of them for business use. Whether you're just starting out or looking to grow your existing presence, this podcast will provide valuable insights and strategies to help you make the most of Facebook as a marketing tool. Join us as we explore the world of Facebook for business and help you take your online presence to the next level!Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more!Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

In today's episode of Rocky Mountain Marketing, we are joined by Atiba de Souza, a renowned international speaker and SEO expert who has built a $10 million system for the EPA. With nearly 25 years of experience in the digital marketing and entrepreneurship space, Atiba has become an authority on SEO and content strategy. Tune in to this episode so that you can unlock the power of digital marketing!It was an amazing conversation with Atiba de Souza where we talked about: How to leverage SEO to drive traffic to your business and create content that people actually want to consume.Uncovering the three keys to traffic: being obsessed with your audience, having a content strategy, and utilizing SEO. How to use YouTube as a search engine and optimize video content for Google’s video-first search inventory.Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Atiba de Souza’s social media pages:LinkedIn: https://www.linkedin.com/in/atibadesouzaWebsite: https://atibadesouza.com/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Looking to optimize your Facebook presence for business growth? In this podcast, we'll be diving into the different ways to use Facebook for business purposes, including personal pages, business pages, and groups. We'll discuss the advantages and disadvantages of each feature, and provide tips on how to best optimize each of them for business use. Whether you're just starting out or looking to grow your existing presence, this podcast will provide valuable insights and strategies to help you make the most of Facebook as a marketing tool. Join us as we explore the world of Facebook for business and help you take your online presence to the next level!Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more!Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

For this month’s Business Besties episode, Kendra and I discuss the importance of your Instagram’s Bio to connect with your audience, as well as to establish your brand’s identity.Discover our tips in optimizing Instagram Bios in this amazing conversation where we talked about:What should you use as Instagram handle?How to optimize your Instagram bio?Do's and don'ts of your Instagram bioLike the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Kendra’s social media pages:LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ Website: https://girlmeansbusiness.com Podcast: Girl Means BusinessLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Here's the latest in social media marketing trends for 2023! By staying on top of the latest marketing trends and technology, you can ensure that your content is reaching your audience in the most effective way. Keep grinding and stay ahead of the curve to stay competitive in the world of marketing.In this Quick Cast episode, Katie Brinkley discusses:User-generated authentic content will be the real deal.Get in the game with short form video.Augmented reality is the future of interactive marketing.Outbound engagement is key.Show up consistently not constantly.AI tools are changing your business strategyThe latest in digital marketing, augmented reality, content creation, and more. Rocky Mountain Marketing Quick Cast will help you make the most of your content and keep up with the ever-changing marketing landscape. Tune in and start learning effective strategies to make sure your marketing efforts are successful!Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more!Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

“Great leaders create more leaders, not followers.” - Roy T. BennetIn today's episode of Rocky Mountain Marketing, I am joined by Roger Smith, an American Author and former CEO of American Income Life Insurance, National Income Life Insurance, and Liberty National Life Insurance Companies. As an award-winning business owner, Roger shares his own story and proves that no matter how low you are in life you can always turn things around and become anything you set your mind to. Being a living proof of how mentors and coaches can help you reach your goal, we talked about the following points:How his “opposite philosophy” on having Plan Bs helped him overcome obstacles in lifeThe qualities of a good leader Benefits of having a mentorArt of doing sales in your businessLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Visit Roger’s social media pages:LinkedIn: https://www.linkedin.com/in/roger-smith-1509401a/ Other websites, books, and links that were mentioned:Roger Smith’s book The Most Unlikely HeroLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Still not seeing the results that you want?Listen into this week's Quickcast episode as Katie discusses some of the most tried and tested yet simple social media marketing strategies that you can implement in your business now. Nearly two decades of working in the social media realm, Katie has seen what really works and what doesn't.In this episode, you'll learn about:Understanding Your Target AudienceChoosing the Right Social Media PlatformsCreating Engaging ContentSocial media is undeniably an important arm of every business, and there's no reason for you not to be in at least one.Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

In today's episode of Rocky Mountain Marketing, I am joined by Ellie Shefi, a business consultant with over 30 years of experience helping business owners grow their businesses. She is the author of six books and has been featured in numerous media outlets for her expertise in digital marketing, entrepreneurship, and law. She teaches her clients how to add value and build relationships with their customers to create a loyal fan base. In times of uncertainty, she recommends diversifying your products and services to continue growing your business.It was an amazing conversation as we discussed with Ellie the following points:How to add value for clients and grow your business at the same timeHow to delegate tasks and maximize your timeHow to adapt and even grow your business during uncertain timesLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Visit Ellie’s social media pages:Website: https://www.ellieshefi.com/Facebook: https://www.facebook.com/ellieshefiTwitter: https://twitter.com/ellieshefiInstagram: https://www.instagram.com/ellieshefi/LinkedIn: https://www.linkedin.com/company/ellie-shefi/Shop: https://shop.ellieshefi.com/Connect with Ellie: https://www.ellieshefi.com/ConnectBlog: https://www.ellieshefi.com/blogPodcast: https://www.ellieshefi.com/podcastLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Are you a small business owner, coach, consultant, or entrepreneur?Have you ever struggled with creating content that resonates with your customers and clients?If so, get ready as Katie Brinkley discovers Chat GPT, an AI tool that promises to revolutionize content creation, but comes with a perplexing set of legal and creative challenges.Listen in as she share her insights on this groundbreaking AI tool that is revolutionizing content creation in 2023.In this video, you will learn:1. How will AI change the scope of digital marketing2. What are the benefits and negatives of using Chat GPT to create content?4. What legal concerns arise from using Chat GPT?Transform your digital marketing with Chat GPT - the AI content game changer of 2023! Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more! Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.