Instagram Update: GIF is Now on Instagram Comments

In this exciting episode of Rocky Mountain Marketing Quickcast Episode, Katie dived into Instagram's latest update that has got the digital community buzzing: GIF comments! In this time where we are only given 2 to 3 secs to capture someone's attention, engaging with users has become more important than ever. And with the inclusion of GIF comments on Instagram, brands have a powerful tool at their disposal. From hilarious reaction GIFs to eye-catching animated brand assets, the possibilities are endless for expressing your brand's character in a dynamic and captivating way.

In this episode, Katie discussed how brands can leverage this exciting feature to leave a lasting impression and establish a unique voice in the ever-evolving digital landscape. We'll explore the different ways GIF comments can be utilized to humanize your brand and spark engagement among your followers.

Join us as we unpack this groundbreaking addition to Instagram, and discover how it can change the way you showcase your brand's personality to a broader audience.

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