
Rocky Mountain Marketing- Digital Marketing for Entrepreneurs
Welcome to the Rocky Mountain Marketing Podcast, your go-to guide for everything marketing, aimed specifically at small businesses, entrepreneurs, solopreneurs, and coaches. I'm Katie Brinkley, your host and navigator in this journey, sharing my expertise and inviting savvy guests to dissect the nitty-gritty of social media, entrepreneurship, email marketing, and all things digital marketing.Imagine having a friend twice a week who's been there, done that, and is now ready to let you in on the secrets of what's working right now in the marketing world. That's exactly what you'll get when you tune into the podcast. I cut through the noise and give you real, actionable advice, proven strategies, and innovative approaches that can help you scale your business and maximize your impact.Whether it's a deep dive into the latest trends in social media, a breakdown of successful email marketing campaigns, or exploring novel marketing strategies, I'm all about giving you practical knowledge that you can apply right away. My goal is to make your marketing journey less of a guessing game and more of a strategic endeavor.So, whether you're fine-tuning your existing marketing plan, looking for fresh ways to reach your audience, or just starting to get your feet wet in the vast sea of digital marketing, the Rocky Mountain Marketing Podcast is your trusty map and compass.Join me, Katie Brinkley, as we build a lively community of go-getter marketers and visionary business leaders, tackling the exciting challenges of marketing together. Ready to take a bold step forward in your marketing adventure? You're in the right place. Hosted on Acast. See acast.com/privacy for more information.
Latest episodes

Jan 24, 2023 • 31min
Moving and Opening a Business in Denver with Joe Lynch
We tee off today's episode with our guest, Joe Lynch. He is a co-founder of The Local Drive, an indoor social driving range here in downtown Denver. He's had close to two decades of experience in the hospitality industry before venturing over to his own business. Hear more for his insights and experience.Joe and I had a wonderful conversation which includes:What drove Joe to establishing his brick-and-mortar business in today's age of online entrepreneurship, and why DenverThe importance of building your network in establishing your businessThe Role of Social Media Marketing in promoting brick and mortar businessesLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Visit Joe Lynch's pages:www.thelocaldrivedenver.comFacebook: https://www.facebook.com/thelocaldrivedenverYoutube:https://www.youtube.com/channel/UCWyDJyNgIUU1vcYuuhk_sJwInstagram: https://www.instagram.com/thelocaldrive/Tiktok: https://www.tiktok.com/@thelocaldriveLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Jan 19, 2023 • 11min
Social Media Quick Tip: Focus On One Platform This 2023
If you're like most small business owners, you're probably trying to do too many things at once when it comes to social media. But did you know that if you focus on just one platform, you'll have a better chance of success?In this episode, Katie discussed:Being 24/7 entrepreneurWhy is it important to focus on one social media platform in 2023. Can you share one post across all platforms?If you're ready to focus on one social media platform and see real results, this episode is for you.Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Jan 17, 2023 • 29min
Your Story, Your Brand with Lucy Bedewi
In today's episode of Rocky Mountain Marketing, I am joined by Lucy Bedewi, the founder and CEO of My Write Hand Woman, a copywriting business she started when she was just 22 years old during the pandemic. A self-proclaimed "marketer first," Lucy uses her writing as a medium to help women grow their businesses. It was an amazing conversation as we discussed with Lucy Bedewi the following points:1. The importance of knowing your brand’s voice and story2. How a well-written copy can engage with your audience3. Showing authenticity and consistency through your copiesLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Visit Lucy Bedewi’s social media pages:Website: https://www.mywritehandwoman.com/ Instagram: https://www.instagram.com/mywritehandwoman/ Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Jan 12, 2023 • 8min
Instagram Streaming Software Is Coming This 2023
Did you get a notification about Instagram's streaming software?In this episode, Katie discusses the newest update on Instagram and that's the coming of Instagram Live Producer. She said that last November 2022, Instagram started to roll out a notification to its users that they are finally releasing a streaming software. She has gone further into talking about:Current challenges and limitations of Instagram when it comes to streamingHow is Instagram Live Producer different to the existing streaming platforms?Impact of the new update to Instagram users especially those who use this platform for business.Instagram is truly evolving. The question is are you ready to go and evolve with it.Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Jan 10, 2023 • 29min
Goal Setting 2023 with the Business Besties
In this month’s Business Besties episode, Kendra Swalls and I discuss the importance of goal setting in the business world for 2023. We are going to share our experiences when we first started our businesses, and how to go about setting measurable goals. Dive head-first into 2023 with our insights on how to, not just grow your business, but create better habits and winning mindset.As we exchange discussions, here’s what we talked about :Establishing habit and strategy to carry out your goalsHow to reverse engineer to find the shortcuts to successBreaking down big goals into smaller, achievable micro-goals.Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Business Besties InstagramVisit Kendra’s social media pages:LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ Website: https://girlmeansbusiness.com Podcast: Girl Means BusinessLearn more about Katie and Next Step Social Communications: Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Jan 5, 2023 • 8min
Is 2023 The Year Tiktok Comes To An End?
Could 2023 be the end of TikTok? In this episode, Katie Brinkley discusses a few reasons why TikTok, a social media platform known for short-form videos, could potentially be banned in the future and how you can prepare. Katie discusses:National security concernsPrivacy concernsHow can you prepare if you've been spending a lot of time growing your audience on TikTok.It's worth noting that these are just a few potential reasons why TikTok could be banned and it's impossible to predict with certainty what will happen in the future.Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Jan 3, 2023 • 19min
Growing a Business with Intention: Navigating Entrepreneurship and Digital Marketing in 2023
Hello 2023!!This episode of Rocky Mountain Marketing is about goal setting. I shared with you how I set my goals that, I think, are realistic and achievable. My word for 2023 is INTENTION. It’s so important that we do things with intentions. Even posting on social media will be a lot more worthwhile when done with this. This year I will be facilitating my first ever summit, Social Profit Lab. It is a four-day event featuring 40 speakers who will provide advice on how to run a successful business, build an audience, create content, and generate leads.In this episode, you will learn the following :How to successfully set goals in business and why goal setting can be intimidating.Sticking with your WORD for the year and how to use it to inform your actions.How to show up on social media with intention and use it to build your business.Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Dec 27, 2022 • 24min
Overcome Working Mom Guilt And Still Be A Successful Entrepreneur with Samantha Pillay
Do you find yourself overwhelmed by the amount of work you have to do and the pressure you're under to succeed? Are you stuck in a rut, not sure what to do or where to turn to get the help and guidance you need? Then this episode is for you! Samantha Pillay is joining Rocky Mountain Marketing today to talk about overcoming working mom guilt. She has become South Australia's first female urological surgeon and is an author of two books, The No Recipe Cookbook, and When I'm a Surgeon. She is also one of the four finalists nominated for South Australia Women of the Year and Australian of the Year.It was a fantastic conversation with Samantha as we discussed the following points:How Samantha Pillay put up a urology centerOvercoming working mom guilt by balancing career and family lifeStrategies to get your kids involved in what you do in businessThe importance of building self-belief and entrepreneurial skills in childrenLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Samantha Pillay’s:Website: https://samanthapillay.com LinkedIn: https://www.linkedin.com/in/samanthapillay/ Facebook: https://www.facebook.com/drsamanthapillay Twitter: https://twitter.com/drsamantha_p Instagram: https://www.instagram.com/drsamanthapillay/ Read her children’s picture books: The No Recipe Cookbook, When I'm a Surgeon, and When I’m An AstronautLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Dec 20, 2022 • 35min
The Power of Relationship Marketing with Jessika Phillips
In today's episode of Rocky Mountain Marketing, we are joined by Jessika Phillips, the founder of NOW Marketing Group, a Forbes-recognized agency partner that has been rated as one of the best places to work in 2022. Jessika is known as the queen of Relationship Marketing and has been helping business owners, consultants, and coaches with their digital marketing for nearly two decades.Discover how to grow by repeat referral business in this amazing conversation where we talked about the following points:What exactly is Relationship Marketing The difference between a sales funnel and a flywheel approach to marketingCARE approach and the importance of focusing on repeat and referral businessThe power of relationship marketing to turn word of mouth into the world of mouthLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Jessika Phillips’ social media pages:Website: https://jessikaphillips.com/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Dec 13, 2022 • 33min
Relaunching Your Life with Hilary DeCesare
In today's episode of Rocky Mountain Marketing, I am joined by an award-winning business expert, international bestselling author, and the host of the relaunch podcast and radio show. She wrote a book to help people understand the power of relaunching and the importance of small decisions that can make a big impact.It was an amazing conversation as we discussed with Hilary the following points:Hilary’s experience of growing up in Silicon Valley as a pioneer woman in techWhat a relaunch is, and how it can grow your businessHiIlary’s Three HQ Strategy in navigating transitions in lifeLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Visit Hilary DeCesare’s social media pages:LinkedIn: https://www.linkedin.com/in/hilarydecesare/Website: https://therelaunchco.com Instagram: https://www.instagram.com/therelaunchco/?hl=en Twitter: https://twitter.com/hilarydecesare Other websites, books, and links that was mentioned:RELAUNCH!: Spark Your Heart to Ignite Your LifeLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.