Rocky Mountain Marketing- Digital Marketing for Entrepreneurs

In today's episode of Rocky Mountain Marketing, I talk about how you can grow your business using social media organically. There’s a lot to say about posting on every social media platform and posting three times a day to be successful, but I’m here to tell you that you can be successful with a social media strategy that only takes up 1 hour a week. The key is to be strategic about which platforms you're on and how you're posting. Here are the following points covered in this episode:Finding a social media strategy that works specifically for your businessHow to use each social media platform to promote your businessFinding your target audience and knowing how to engage them Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

In today's episode of Rocky Mountain Marketing, I am  joined by JoAnne Pavin, a wellness consultant, speaker, entrepreneur, founder and the author of the Meal magazine. She is also a former Second City star and will be discussing the value of self-care for entrepreneurs. It was an amazing conversation as we discussed with JoAnne Pavin the following points:1. The importance of self-care for entrepreneurs, and how to prevent creative burnout 2. The 'quiet quitting' that is happening with employees across the country 3. The importance of having a positive mindset and surrounding yourself with positive peopleLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Visit JoAnne Pavin’s social media pages:LinkedIn: https://www.linkedin.com/in/joannepavin Instagram: https://www.instagram.com/joanne.pavin/?hl=en Twitter: https://twitter.com/jopavin Facebook: https://www.facebook.com/joanne.carver.528 Website: https://www.joannepavin.com/ Other websites, books, and links that was mentioned:TheMeal: https://www.themeal.net/joanne-pavin.html Deepwork by Kelly Newport : https://www.amazon.ca/Deep-Work-Focused-Success-Distracted/dp/1455586676 Optimized by Brian Johnson: https://www.heroic.us/optimize Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

In today's episode of Rocky Mountain Marketing, we are joined by Stephanie Gunther, a Colorado native and startup entrepreneur who brings her vast repertoire of expertise in branding and culture. She is the CEO of Wax Creek, a brand marketing agency that maximizes the competencies of their clients and enhances the brands’ client relationships.Discover how to find your brand story and live it to attract your ideal customers in this amazing conversation where we talked about the following points:The importance of having a brand story, and how it can help you connect with different customers and clients.How to use brand archetypes to help you understand your brand, and how to make it stand out from the crowd.The importance of understanding your audience, and how to make sure your brand is appealing to them.Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Stephanie Gunther’s social media pages:Website: https://waxcreek.com/LinkedIn: https://www.linkedin.com/in/stephaniegunther/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

In this week's episode, we are joined by Annette Richmond. She is a professional resume writer and LinkedIn educator who used to work for a magazine. She also started a career site for women. She has been a recruiter for a few years and she taught Communications at the College. On top of that, she likes to work directly with clients.It was an amazing conversation with Annette as we covered the following points:Having a personal brand vs growing your business brandNavigate the world of entrepreneurship and digital marketingWhat makes a successful personal brand?Personal branding on LinkedIn - how does it work?The power of videosSo if you want to learn more about personal branding, tune in to this week’s episode because Annette Richmond shared a lot of valuable insights you shouldn’t miss!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Annette’s website: https://careerintelligenceresumewriting.com/LinkedIn: https://www.linkedin.com/in/annetterichmond/Tiktok: https://www.tiktok.com/@smartercareermovesYouTube: https://www.youtube.com/channel/UCw7L2jtuuwEULjoYDNy4mDALearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.

In today's episode of Rocky Mountain Marketing, Katie Brinkley is joined by Jeff Sieh, an international speaker and visual marketing consultant, to discuss how to repurpose content across multiple platforms while building your community.It was an amazing conversation as we discussed with Jeff the following points:How Jeff Sieh went from working in web design to becoming an international speaker and digital marketing consultantHow Pinterest can be a great platform for men as well as womenHow Descript can be used to repurpose content from live videos and podcasts into blog posts, social media posts, and even edited audio and video clipsLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Jeff Sieh’s social media pages:LinkedIn: https://www.linkedin.com/in/jeffsiehInstagram: https://www.instagram.com/jeffsieh/?hl=enTwitter: https://twitter.com/jeffsiehPinterest: https://www.pinterest.com/jeffsieh/Facebook: https://www.facebook.com/TheRealJeffSieh/Website: https://jeffsieh.com/Podcast: https://podcasts.apple.com/ng/podcast/social-media-news-live/id1549411455Learn more about Katie and Next Step Social Communications:https://www.clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comhttps://www.linkedin.com/in/katiebrinkleyWatch on YouTube Hosted on Acast. See acast.com/privacy for more information.

In today's episode of the Business Besties podcast, Kendra and I answered the most common question people ask - What should I talk about today?. We go deep on the top 5 places we get our content inspiration from. As digital creators, our content helps us attract our ideal clients therefore running out of ideas can be a nightmare. It is also so easy to get overwhelmed with the metrics but every small business owner should know that it should always be quality over quantity. Definitely a conversation you shouldn’t miss as we discussed the following points:Create content consistently to get betterWays how to ask your audience what they wantFacebook groups as a gold mine of content inspirationHow to maximize Instagram Explorer feed and trends for content generationThe benefits of using the right hashtags for your contentBest online databases to check in what other people are talking aboutMy bonus tip for content generation You’re in for a treat! Make sure to listen from beginning to end of this episode of the Business Besties. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Business Besties InstagramVisit Kendra’s social media pages:LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ Website: https://girlmeansbusiness.com Podcast: Girl Means BusinessLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

In this week’s episode, we have Liz Kelly of Goody PR. The agency partners with clients to magnify brands, experts and causes through Marketing, PR, Social Media Marketing Campaigns through the power of YouTube videos. She’s also the author of 8-Second PR and on top of that, she teaches digital marketing at UCLA. It was an amazing conversation with Liz H. Kelly as we discussed the following points:Important reminder: Youtube is a search engineKeywords are the magic sauce3 tips on YouTube keyword marketingInclude keywords on your file names!Funny = moneyApply the Miniskirt Rule to videosSo if you’re a brand who wants to hack your way to success on YouTube, tune in to this week’s episode because Liz H. Kelly shared a lot of valuable insights you shouldn’t miss!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyConnect with Liz H. Kelly: LinkedIn: https://www.linkedin.com/in/lizheuisler/Twitter: https://twitter.com/lizhkellyInstagram: https://www.instagram.com/lizhkelly/?hl=enYouTube: https://www.youtube.com/c/GoodyPR/featuredWebsite: https://goodypr.com/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

In this week's episode, book author and former senior pastor, David Crocker, joins us to discuss how having a serving mindset as an entrepreneur can help you grow your business. He talks about the value of acting with humility and authenticity while interacting with others as a way to grow your business. He also discusses how to establish limits between having a "giving mindset" and saying no. In this episode, David also shares how he went from serving as a senior pastor to quitting the ministry and starting a nonprofit organization to inspire people to help others.In this conversation with David, we discussed the following topics:How to have a serving mindsetBecoming an authentic entrepreneurThe value of serving othersKeys to having that serving mindsetThe line between a ‘giving mindset’ and personal timeSo if you want to unleash your inner serving mindset, tune in to this week’s episode because David Crocker shared a lot of insightful information you shouldn’t miss!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit David’s website: https://www.operationinasmuch.org/LinkedIn: https://www.linkedin.com/in/mrdavidcrocker/Facebook Page: https://www.facebook.com/OperationInasmuch/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

In this episode of Rocky Mountain Marketing, Katie is joined by Margot Zaher. She holds a Master's in psychology and is a certified life coach, Enneagram coach, and hypnotherapist. She is also a life empowerment and relationship coach that specializes in helping women break free of unhealthy patterns and helps them by shifting their fear into confidence. So if you're feeling stuck and frustrated because you're not seeing the results you want in your business, then this episode is for you! It was a fantastic conversation with Margot as we discussed the following points:All about Enneagrams — its origins, and all of the nine typesUnderstanding each Enneagram’s subconscious motivations and self-sabotaging behaviorsHow knowing your Enneagram type can be beneficial to your relationships: with yourself, your family, and in your businessLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Margot’s:Website - margotzaher.comLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

In this week’s episode, the business bestie, Kendra Swells, joins Katie as they discuss how to grow your social media presence. She discusses the downside of comparing and focusing on follower counts. They also share their tips on using highlight reels and building a community with your followers.In this conversation with Kendra, we discussed the following topics:Impressions, Anxiety, and Follower counts on InstagramBuilding communities with your followersUtilizing highlight reels for audience engagementsNot all advice is good adviceHow to maximize your social media platformWant to grow your Social media presence? tune in to this week’s episode, because Kendra Swells shared a lot of tips and tricks you shouldn’t miss!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Kendra’s Socials to know more:LinkedIn: https://www.linkedin.com/in/kendramacmackin/ Instagram Page: https://www.instagram.com/kendralwalls/ Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.