Winning With Shopify

Winning With Shopify
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Sep 23, 2019 • 51min

30 Email Marketing Mistakes and How To Avoid Them

7 Day Email Challenge:https://justaskparker.com/7-day-email-challenge/Saving up to send emails -stale email addressesSubject Line is OverhypedMessage Preview is OverlookedCreating emails that are too longBuying listsSending too many emailsEmail Focuses on the Product, Not the Customer - Emails should serve the customer not the product.Not sending any welcome emailsEmail Address or From Name is "noreply"Email Offers No Value to Customer - Being Overly Promotional Email is Void of PersonalityEmail Contains Too ManyNO Calls to Action (CTAs)Dont have trust/customerservice options/reviewsEmail Contains a Personalization errors “FIRSTNAME”Skipping the TestingNot looking at your analytics - which work. Which don’tEmail is Only Images Entire content doesn't appear if someone's settings are "images off"—and what happens if the image links break!Emails Miss Out on Power of Plain TextEmails are Sent Inconsistently Too Few Emails are SentUnscubribe link Email Messages Overlap One AnotherSending too many emails - Sending emails for more than 3 months if not opened. This can cause some email providers to automatically send you to spam.Email List is Never SegmentedEmails Don't Follow Customer BehaviorRequired Login to UnsubscribeLogo too bigBeing BoringNot sending any emailsSupport the show
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Sep 16, 2019 • 14min

Best email ideas for your eCommerce Store

7 Day Email Challenge: https://justaskparker.com/7-day-email-challenge/Unless you sell over 50 products you need to be doing more than promoting your products in emails. You must segmenting your list ... but....Don’t over think it - send at least 1 email to everyoneSara - 2nd email is about fashion and what influencers are talking aboutUV blocker - email ideas- audience is cancer, lupus, sun, babies - So I came up with healthy living, travel and summer being the main topics- people with skin cancel are looking for an umbrella because they plan to go into the sun!Influencers can give you so many ideas for emailsUse the content calendar to plan your emails based on special event days.  https://www.justaskparker.com/blogs/news/how-to-create-a-content-marketing-calendarIf you work with influencers make sure you MUST add that to the emailsUv-blocker told me yesterday they found out a celebrity was snapped by paparazzi with their umbrella - make sure to put that in an email.Support the show
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Sep 10, 2019 • 26min

How to make people want to sign up for your newsletter

https://justaskparker.com/7-day-email-challenge/Support the show
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Sep 2, 2019 • 44min

7 Day Email Challenge - Get More Signups, Send More Emails, Make More Sales

I am calling this the month of email!What you need in your emails and why?Over 40 reasons why email should be at the TOP of your marketing task listI have set up a free 7 day email challenge HEREEvery 1000 emails brings you in on average $700! Let's get you 1000 new emails!1. Your system - lists and tags2. Welcome emails3. Weekly emails4. Opt-in 5. Getting more signups  6. Wheel7. OffersSupport the show
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Aug 26, 2019 • 22min

Stop Chasing Bright Shiny Objects

What's standing in between you and success?YOU!Stop chasing bright shiny objects and FOCUS!Here are some resources to get you on track to success.Seth Godin talks about how you can live on just 1000 customers...I always say only worry about your first 1000 sales, to begin with. Stop thinking about the 1 million dollars a year if you haven't yet proven your business at 1000 sales!Resources I recommend:Get free access to 100 Sales & Beyond here:https://www.1000salesandbeyond.com/SPECIAL-OFFERSocial Media Influencer Summithttps://www.winningwithshopify.com/summitWorkshops New York Septemberhttps://carolinebalinska.as.me/book-workshopsInstasales Challenge https://www.winningwithshopify.com/instasales-challengeFacebook Grouphttps://www.facebook.com/groups/WinningWithShopify/Instagramhttps://www.instagram.com/justaskparker/Support the show
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Aug 20, 2019 • 35min

Email and Other Great Marketing Advice - Another Coaching Session with Nicole from Modrec - session 3 part 1

Nicole - Modrec - Coaching Call Session 3 Part 1This episode includes:Live Workshop DetailsAbandoned Cart EmailsHow to write a good email that worksStatistics and resultsEmail samplesFacebook Ads RetargetingWhy some Facebook Ad Agency doesn't workInterest GroupsFacebook Retargeting Live TutorialPerfect AudienceLIVE WORKSHOP LINKPERFECT AUDIENCE LINKSupport the show
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Aug 6, 2019 • 38min

50 Promotional Ideas For More Sales

I cannot believe that this day has come, it is EPISODE 50 of this Podcast! Keep listening I have 50 ways to help you get more sales! I started this podcast originally to help small Shopify Store Merchants, merchants who were earning under about 20,000 a month. I know there are many great podcasts out there and I've had a couple of them invited here in my Podcast. however, what I found was while their Podcasts are brilliant. especially in high-level, I realize that these certain strategies and tactics are too early for most people especially to those who are in the early stage of their business.So that's when I came to the conclusion that I had to release a podcast that was really only intended for Newbie merchants. So if you're just starting out, even if you've got a huge budget, but if you're just starting out or if you have been going at this for a while and you haven't hit that 10 20 30,000 a month yet, then this is definitely the podcast for you!And right now, sitting at episode 50 I thought, how could I celebrate this occasion in the best way possible? I started this podcast to help as many people as possible. So I thought, why not give away five free sessions with made each of them for 50 minutes?Listen to the full podcast and learn how to WIN a $300 worth value session!Join the discussions and get the latest updates HEREFollow me on InstagramCheck out my latest Online Courses (FREE+PAID)Support the show
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Jul 29, 2019 • 15min

Kaila Yu explains what Shopify Merchants need to know about Social Media Influencers

Kaila explains:Make sure to reach out to influencers that have the same aesthetic as your brandGive free products to influencers so they can create content for youUse a website that is easy to navigateUse pop-ups to get emails and build your email listInfluencers would usually work with brands with products that they can useExperiment and do research with micro-influencers if you are starting outDon’t dictate the content to the influencer; Choose an influencer that makes their own content to make it more authenticTrust the influencer to create contentIn fashion, you can get a lot of influencers on PinterestInfographics work really well on PinterestCheck with the influencer if you can reuse contents that they createSupport the show
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Jul 22, 2019 • 36min

50% of Stores Will Fail Due to These Reasons

It's often said that more than half of new businesses fail. However, not all of these businesses need to fail. With the right planning, funding and flexibility, businesses have a better chance of succeeding. After more than 20 years in the industry and 15 years in online marketing, there is a constant issue that I see over and over that we will go through in this episode.Few points we cover in this episode:The difference between offline and online business and why now is the perfect time.Why it's fine not to have technical skills to start an online business.Few things that HAVE to happen to make sure you succeed.Brutally honest reality that people need to hearGood NewsBefore the end of this episode, some of you might think and say that I am a terrible person and some might ask "How dare you?!" and there's a very good chance that I would lose a lot of listeners (And I'm okay with that).Share us your thoughts about this topic on our Facebook Group: HERESupport the show
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Jul 15, 2019 • 46min

Maggie Tuczapska SEO Mavin- Blogging for page 1 on Google

Maggie is a Shopify Partner and SEO ecommerce specialist. She has been selling online since 2007 and evolved her SEO strategy with Google. Recently reached Google page #1 with a single blog post [and no marketing] within four days. She have done it again with her second blog post and run a free workshop on how it was implemented in her Facebook group.How to run sustainable SEO to give your online store protection from Google algorithm changesHow to find best converting keywords [that bring buyers]How to critique your own websiteHow to check if your website is Google ready [42 points checklist] Where to put keywordsH1 titlesInternal linksKeywords within first 100 wordsNew page: frequent paragraphs. Make content skim-able. Heading tags for each paragraphImages; Geotag- and Alt-tag. Google Photos  BlogpostHow to create a blog post that can help you get to Google page #1 in less than 30 daysMinimum keywords: 1500 to get into first page - 3000 words is greatHow often?ToolsSEO webpageanayler.comMobile responsive test google Pingdom toolsBroken links deadlink checker https://www.rockpapercopy.com/CHECK OUT MY UPCOMING WORKSHOP WITH MAGGIE HERESupport the show

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