30 Email Marketing Mistakes and How To Avoid Them

7 Day Email Challenge:

https://justaskparker.com/7-day-email-challenge/

1. Saving up to send emails -stale email addresses
2. Subject Line is Overhyped
3. Message Preview is Overlooked
4. Creating emails that are too long
5. Buying lists
6. Sending too many emails
7. Email Focuses on the Product, Not the Customer - Emails should serve the customer not the product.
8. Not sending any welcome emails
9. Email Address or From Name is "noreply"
10. Email Offers No Value to Customer - Being Overly Promotional 
11. Email is Void of Personality
12. Email Contains Too Many
13. NO Calls to Action (CTAs)
14. Dont have trust/customerservice options/reviews
15. Email Contains a Personalization errors “FIRSTNAME”
16. Skipping the Testing
17. Not looking at your analytics - which work. Which don’t
18. Email is Only Images Entire content doesn't appear if someone's settings are "images off"—and what happens if the image links break!
19. Emails Miss Out on Power of Plain Text
20. Emails are Sent Inconsistently
21.  Too Few Emails are Sent
22. Unscubribe link 
23. Email Messages Overlap One Another
24. Sending too many emails - Sending emails for more than 3 months if not opened. This can cause some email providers to automatically send you to spam.
25. Email List is Never Segmented
26. Emails Don't Follow Customer Behavior
27. Required Login to Unsubscribe
28. Logo too big
29. Being Boring
30. Not sending any emails

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