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Crawling Mondays by Aleyda - SEO News, Tips and Interviews

Latest episodes

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Mar 9, 2025 • 6min

The Hottest in SEO This Week from #SEOFOMO - March 9, 2025

Discover the latest advancements in SEO as Google rolls out its new AI mode, enhancing user experience and potentially boosting click-through rates. Delve into SEO forecasting, where the merits of first-party versus third-party data take center stage. Learn about essential performance metrics and the importance of query counting in Search Console. Plus, gain insights from experts who share valuable tips and tools for navigating the ever-evolving SEO landscape.
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Mar 3, 2025 • 7min

The Hottest in SEO This Week from #SEOFOMO - March 3, 2025

Discover how Google evaluates content relevancy and the emerging role of SEO product managers. Learn about the impact of SEO on brand positioning and visibility. Dive into the latest 2025 SEO benchmarks, showcasing essential e-commerce insights. Plus, explore initiatives focused on community engagement, including surveys and raffles for SEO professionals.
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Feb 24, 2025 • 5min

The Hottest in SEO This Week from #SEOFOMO - Feb 24, 2025

Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - Feb 24, 2025 👇 * SEO A/B Testing Ideas to Improve Search Performance * The Free ​AI Rank Tracker * Google’s New “Diversity Update”: How to Fix Your Ruined Rankings * How to Analyze a Sudden Drop in Website Traffic [With Template] This is the TL;DR covering the most popular resources and news from the latest edition of the SEOFOMO newsletter. You can go through it if you want here: https://seofomo.co/posts/the-latest-seo-updates-with-seofomo-feb-23-2025 Thanks Similarweb (https://www.similarweb.com/) for being today's awesome sponsor 🙌
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Feb 17, 2025 • 5min

The Hottest in SEO This Week from SEOFOMO - Feb 17, 2025

Dive into the latest SEO trends as Google updates its take on tabbed navigation and reassures users about anchor URLs. Discover how to measure ROAS effectively for eCommerce using Google Analytics. Learn about the pitfalls of 'Crawled Not Indexed' pages that many eCommerce sites face. Plus, explore AI's role in boosting brand and product visibility in ChatGPT. Perfect for anyone wanting the latest insights and tools in the SEO landscape.
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Feb 11, 2025 • 6min

The Hottest in SEO This Week from SEOFOMO - Feb 11, 2025

🚨 Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - Feb 11, 2025 👇* Google: Don't Update Lastmod Date With Copyright Date Changes* Using Search Console and Google Analytics data for SEO* Google's Gary Illyes: Focus On Originality In 2025 * Generative AI Mentions In Google's Search Quality Rater Guidelines* Generate llms(.)txt * Cloudflare Radar AI InsightsThis is the TL;DR covering the most popular resources and news from the latest edition of the newsletter - You can go through it here: https://seofomo.co/posts/your-seo-updates-with-seofomo-feb-9-2025Thanks Similarweb for being today's awesome sponsor 🙌 If you haven't yet, check it out here: https://www.similarweb.com/ #SEO #SEOFOMO #SEONEWS
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Feb 3, 2025 • 6min

The Hottest in SEO This Week from SEOFOMO - Feb 3rd, 2025

🚨 Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - Feb 3rd, 2025 👇 * ​Google Says “Links Matter Less”—Ahrefs Looked at 1,000,000 SERPs to See if It’s True by Patrick Stox * Your guide to SEO forecasting with Google Sheets by Sara Taher * ​AI optimization: How to optimize your content for AI search and agents by Jed White This is the TL;DR covering the most popular resources and news from the latest edition of the newsletter - You can go through it if you want too here: https://seofomo.co/posts/all-the-search-updates-are-here-seofomo-feb-2nd-2025 Check out the SEOFOMO News Aggregator here for real time SEO news: https://news.seofomo.co/ Thanks Similarweb for being today's awesome sponsor 🙌 https://www.similarweb.com/ #SEO #SEOTrends #SEONews
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Jan 27, 2025 • 8min

The Hottest in SEO This Week from SEOFOMO - Jan 27, 2025

It's time to go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - January 27, 2025 👇 Google Shares Insight On SEO For AI Overviews Measuring the Impact of Google AI Overviews on SEO Performance Hubspot’s Blog Organic Search Traffic Drop: What happened? Is it really that bad? What does it mean for SEO? This is the TL;DR covering the most popular resources and news from the latest edition of the newsletter - You can go through it if you want too since I'll be linking to it in the comments. Want to go through all of the news, guides, and resources discussed by Aleyda? 1. Check out the latest edition of the SEOFOMO Newsletter here: https://seofomo.co/posts/latest-seo-updates-news-more-seofomo-jan-26-2025 2. Check out the SEOFOMO News Aggregator here: https://news.seofomo.co/ Thanks to Similarweb for being this week's sponsor, if you don't know Similarweb, this is the time for you to start using it to analyze your digital marketing landscape (including organic search): https://www.similarweb.com/
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Jan 13, 2025 • 6min

The Hottest in SEO This Week from SEOFOMO - Jan 13, 2025

Go through the latest in SEO News and Updates with the "Hottest in SEO This Week" From SEOFOMO - January 13, with Aleyda Solis. Want to go through all of the news, guides, resources discussed by Aleyda? 1. Check out the latest edition of the SEOFOMO Newsletter here: https://seofomo.co/posts/latest-seo-u... 2. Check out the SEOFOMO News Aggregator here: https://news.seofomo.co/ ---- Thanks to SimilarWeb for being this week's sponsor, if you don't know SimilarWeb, this is the time for you to start using it to analyze your digital marketing landscape (including organic search): https://www.similarweb.com/#SEO #SEOTrends #SEONews
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Jan 11, 2025 • 32min

SEO for Brand Recognition and Visibility: Why is So Important & How to Start?

Mordy Oberstein, founder of Unify Brand Marketing, and Gianluca Fiorelli, an international SEO consultant and founder of I Love SEO, dive into the importance of SEO for brand recognition. They discuss how a strong brand foundation is crucial, distinguishing it from mere product marketing. The duo shares actionable steps for integrating branding into SEO strategies and emphasizes the significance of Expertise, Authority, and Trust (EAT) in fostering audience engagement. Also highlighted are essential tools and resources for optimizing brand visibility online.
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Jan 6, 2025 • 10min

The Hottest in SEO This Week from SEOFOMO - Jan 6th, 2025

Dive into the latest SEO news and updates, with insights on December 2024 core and spam updates. Discover how affiliate marketers are tackling the challenges posed by search engines favoring established brands. Explore the transformative impact of AI on SEO and the publishing landscape. Uncover strategies for enhancing online presence and optimizing content effectively for both traditional search and AI-driven environments.

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