Crawling Mondays by Aleyda - SEO News, Tips and Interviews

OpenAI's launch of Instant Checkout transforms e-commerce by enhancing how products are selected and ranked. Merchants are encouraged to integrate new APIs for seamless payments. The discussion shifts to the importance of auditing brand mentions to combat misinformation. Plus, there's news on Google's anticipated AI mode with richer visual responses, elevating the shopping experience. A fascinating case study reveals strategies for thriving in saturated markets, highlighting unique content and community engagement.

More from this week's biggest search stories 👇 #SEOFOMO TL;DR: * Google August 2025 Spam Update roll out was completed on September 22nd, taking almost a month, since its initial release on August 26.* ​ChatGPT introduces ChatGPT Pulse * ​Cloudflare is launching The Content Signals Policy, a robots txt directive to establish your content access to AI platforms* Ideas for Successful Content in AI Search by Tomek Rudzki* How to fix Shopify crawl issues in Screaming Frog and Sitebulb using Web Bot Auth by Chris Lever - Today's episode is sponsored by Similarweb 💪 Thanks for your sponsorship! Check it out: https://www.similarweb.com/Subscribe to #SEOFOMO to avoid missing out: seofomo(.)co

Google won't need to sell Chrome but will need to Share Data with Competitors and more in today's #SEOFOMO TL;DR 👇* Google Won't Be Broken Up In Monopoly Case But Required To Share Search Data - coverage by Barry Schwartz and deep analysis by Marie Haynes* Google’s Danny Sullivan: ‘Good SEO is good GEO’ - Coverage by Danny Goodwin* Does LLM Traffic Convert Better Than Organic? A New Data-Backed Study by Will Guevara* Branding in the Age of AI and Zero-Click SERPs - an interview by Gianluca Fiorelli with Rand Fishkin Thanks Similarweb for your sponsorship 🙌 Check it out: https://www.similarweb.com/

The Hottest SEO and AI search stories of the week with #SEOFOMO TL;DR: * Google August 2025 Spam Update Impact Felt Quickly by Barry Schwartz* The VP of Product at Google Search has shared in X that they will be featuring more links in AI Mode* New Research: 20% of Americans use AI tools 10X+/month, but growth is slowing and traditional search hasn’t dipped by Rand Fishkin* Web Guide, AI Mode/Overviews, and the Rise of AI Search SEO: How Query Fan-Out is Reshaping Google Search by Gianluca FiorelliSponsored by Similarweb: https://www.similarweb.com/ 🙌 Take a look at the latest edition in the comments.

Learn the latest about growing your authority via digital PR in the age of AI Search with specialists Gareth Hoyle from Marketing Signals and Mark Rofe, Independent Digital PR specialist, going through: 00:34 - What has changed and what hasn't in Digital PR with AI search05:42 - What are the top do's and dont's when using Digital PR to build Authority11:50 - Easy actions to start with Digital PR in the right way17:31 - Top recommended Digital PR resources 21:39 - A last digital PR and authority building tip Subscribe to the SEOFOMO newsletter to avoid missing out about the latest SEO & AI Search Updates and news: https://hub.seofomo.co/

In today's #SEOFOMO TL;DR going through the top news from the latest edition of SEOFOMO* AI Mode in Search gets new agentic features and expands globally* OpenAI Is Challenging Google—While Using Its Search Data* AI vs Search Traffic Analysis Dashboard by Ahrefs* 5 ways to adapt your content strategy for LLMs by Kevin Indig* The Future of SEO for News Publishers in 2025: Crafting the Perfect Recipe for the Best Summer Ice Cream by Clara Soteras--- Thanks Similarweb, for today's sponsorship 😎🙌 https://www.similarweb.com/

Discover how Google's launch of Preferred Sources in the U.S. and India may reshape content diversity in SEO. Learn about the AI-driven flight search tool that brings convenience to travel planning. Delve into a study revealing the content depth of top-ranking eCommerce category pages. Plus, hear insights on how advancements like GPT-5 make SEO indispensable in today's digital landscape.

Explore the transformative role of AI in search, emphasizing how it leads to more quality clicks. Delve into the debate over whether SEO is truly dead, as experts discuss the rise of GEO. Discover Google's new AI mode ads targeting advertisers and get a sneak peek at the capabilities of GPT-5, including its browsing abilities. Adaptation is key as the digital landscape evolves, making it crucial for businesses to stay ahead.

Learn about the New Google's Web Guide Experiment, their AI Organized Search Results in today's #SEOFOMO TL;DR, going through the most popular SEOFOMO News with SEO Consultants Aleyda Solis and Cindy Krum from Mobile Moxie: Web Guide: An experimental AI-organized search results pageGoogle releases Try on styles with AI, jump on great prices and moreGoogle: AI Overviews Drive 10% More Queries, Per Q2 EarningsGoogle CTRs Drop 32% For Top Result After AI Overview RolloutConfirmed: ChatGPT uses Google SERP Snippets for its Answers [A Test with Proof]Google Search Central APAC 2025--- Sponsored by Similarweb: https://www.similarweb.com/

Learn about the impact of Google's June 2025 Core Update in today's #SEOFOMO TL;DR, going through the most popular SEOFOMO News with SEO Consultants Aleyda Solis and Tory Gray: Analyzing pages that improved following the June 2025 core update by Marie HaynesA Few Key Shifts from the June Core Update in Ecommerce, SaaS, and Publications in SERPs:The Great Decoupling of Clicks and Impressions — Whiteboard Friday by Tom Capper Topic-first SEO: The smarter way to scale authority by Kevin Indig and Amanda Johnson AI search is booming, but SEO is still not dead by Lily RayIntroducing ChatGPT agent: bridging research and action --- Sponsored by Similarweb: https://www.similarweb.com/