Crawling Mondays by Aleyda - SEO News, Tips and Interviews

Learn how to successfully pitch and speak at SEO and digital marketing conferences in this edition with event organizers Kelvin Newman from BrightonSEO & HeroConf and Kirstie Hoskin from International Search Summit and International Social Summit from Webcertain; going through: 01:11 -  What are the top mistakes people make when pitching to conferences? 10:35 - What criteria do you use to pick sessions, and what are your tips to get chosen? 19:40 - Tips for new SEO speakers to get picked when pitching at events. 22:14 - What are the things people don't realize about running events that you wish they did? 28:30 - Last Tips for SEOs for a Successfully Speaking Experience#SEOEvents #SEOspeaking #SEO

Lily Ray, VP of SEO Strategy and Research at ANSI, joins to discuss ChatGPT's growing reliance on Google and Shopify for search results, shifting away from Bing. Together with Aleyda Solis, they explore the challenges of maintaining quality AI content amidst these changes and the implications for SEO practices. They delve into the impact of recent Google algorithm updates on search visibility, emphasizing the rising importance of user-generated content and brand authenticity in today's digital landscape.

Learn about ChatGPT 4o System Prompt Leak in today's #SEOFOMO TL;DR, going through the most popular SEOFOMO News: * ChatGPT 4o System Prompt Leak: SEO Impact by Hanns Kronenberg* Google releasing the June 2025 core update* Similarweb: No Clicks From Google Grew From 56% to 69% Since AI Overviews by Barry Schwartz* Referral Patterns in Google AI Mode: Understanding the Early Data by Garrett Sussman* Explaining The Great Decoupling To C-Level by Dan Taylor * How To Adjust Your Content Strategy for Google’s AI Mode by John IwuozorSponsored by Similarweb 👇 https://www.similarweb.com/

Learn about the differences between Google's AI Mode vs traditional search results with Aleyda Solis and Roxana Stingu in the latest edition of the SEOFOMO TL;DR, going through the latest SEO and AI search news, resources and guides. --- This episode of SEOFOMO TL;DR is brought by Similarweb: https://www.similarweb.com/#SEO #AIMODE #AISEARCH

Learn about the great organic search traffic decoupling with Aleyda Solis and Jono Alderson in the latest edition of the SEOFOMO TL;DR, going through the latest SEO and AI search news, resources and guides. --- This episode of SEOFOMO TL;DR is brought by Similarweb: https://www.similarweb.com/

Learn about the impact of AI search on publishing websites with Aleyda Solis and Barry Adams in the latest edition of the SEOFOMO TL;DR, going through the latest SEO and AI search news, resources and guides. --- This episode of SEOFOMO TL;DR is brought by Similarweb: https://www.similarweb.com/

Chris Green, Technical Director at Torque Partnerships, joins Aleyda Solis to dissect the evolving landscape of SEO. They explore the contrasts and overlaps between traditional SEO and AI search optimization. Chris highlights how AI is reshaping strategies around informational and commercial queries, emphasizing adaptability in this changing terrain. The duo also discusses the need for originality in content amid an influx of AI-generated materials, urging brands to focus on quality and unique insights to resonate with audiences.

Andrea Volpini, Founder and CEO of Wordlift, shares his expertise in knowledge graphs and semantic SEO. The discussion dives into Google’s AI Mode and the Query Fan-Out Technique, showcasing how these elements reshape SEO. Volpini emphasizes the importance of personalization in search, highlighting the evolution of user intent analysis. He also explores the significance of high-quality content over quantity in an AI-driven landscape, as well as innovative strategies for scalable content generation. Insights on user behavior through platforms like SimilarWeb are also shared.

Today's edition of the SEOFOMO TL;DR is dedicated to the announcement of AI Mode release in the US along with many other new AI related functionalities integrated within AI mode, that should serve as a base for the future of search. Aleyda Solis and Gianluca Fiorelli go through what was announced, the implications towards SEO, how to measure it, optimize for it and more. Read the official announcement here: https://blog.google/products/search/google-search-ai-mode-update/Thanks to Similarweb for sponsoring today's episode: https://www.similarweb.com/

🚨 Let's go through the latest in SEO News & Resources with the "Hottest in SEO This Week" From #SEOFOMO - May 19, 2025 👇* The ABCs of Google ranking signals: What top search engineers revealed by Danny Goodwin* Google Clarifies: AI Overview Links Share Single Position In Search Console by Matt G. Southern * How to Set Up Claude Desktop with Google Search Console MCP by Richard Baxter* AI Search: Where Are We & What Can We Do About It? Thanks to Similarweb for today's edition sponsorship 🙌 https://www.similarweb.com/ This is the TL;DR covering the most popular resources and news from the latest edition of the #SEOFOMO newsletter - You can go through them if you want too here: https://seofomo.co/posts/the-seo-news-of-the-week-are-here-with-seofomo-may-18-2025