Today we're talking about Steve Jobs, the innovator, businessman, and technologist who has arguably shaped our world in the 21st century more than any other. I explore his life, strategies, tactics, work habits, leadership style, and more. As always, go to HTTOTW.com to see more of my writing, learn more about the podcast, or sign up for my newsletter. Also, you can follow me on Twitter at @HTTOTW.

Ray Dalio (@raydalio) grew up a middle-class kid from Long Island. He started his investment company Bridgewater Associates out of a two-bedroom apartment at age 26, and it now has roughly $160 billion in assets under management. Over 42 years, he has built Bridgewater into what Fortune considers the fifth most important private company in the U.S. Along the way, Dalio became one the 100 most influential people in the world (according to Time) and one of the 100 wealthiest people in the world (according to Forbes). Because of his unique investment principles that have changed industries, aiCIO Magazine called him "the Steve Jobs of investing." Ray believes his success is the result of principles he's learned, codified, and applied to his life and business. Those principles are detailed in his new book Principles: Life and Work. In this interview, we cover a lot, including: How Ray thinks about investment decisions, how he thinks about correlation, etc. The three books he would give to every graduating high school or college senior How he might assess cryptocurrency And much, much more... Enjoy! This podcast is brought to you by Four Sigmatic. I reached out to these Finnish entrepreneurs after a very talented acrobat introduced me to one of their products, which blew my mind (in the best way possible). It is mushroom coffee featuring chaga. It tastes like coffee, but there are only 40 milligrams of caffeine, so it has less than half of what you would find in a regular cup of coffee. I do not get any jitters, acid reflux, or any type of stomach burn. It put me on fire for an entire day, and I only had half of the packet. People are always asking me what I use for cognitive enhancement right now -- this is the answer. You can try it right now by going to foursigmatic.com/tim and using the code Tim to get 20 percent off your first order. If you are in the experimental mindset, I do not think you'll be disappointed. This podcast is brought to you by Athletic Greens. I get asked all the time, "If you could only use one supplement, what would it be?" My answer is, inevitably, Athletic Greens. It is my all-in-one nutritional insurance. I recommended it in The 4-Hour Body and did not get paid to do so. As a listener of The Tim Ferriss Show, you'll get 30 percent off your first order at AthleticGreens.com/Tim. Show notes and links for this episode can be found at tim.blog/podcast.***If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews!For show notes and past guests, please visit tim.blog/podcast.Sign up for Tim’s email newsletter (“5-Bullet Friday”) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Interested in sponsoring the podcast? Visit tim.blog/sponsor and fill out the form.Discover Tim’s books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissFacebook: facebook.com/timferriss YouTube: youtube.com/timferrissPast guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

I’ve spent weeks analyzing Steve Jobs’ career and in today’s show, I’ll share how he uses psychological biases and principles to influence people and even manipulate them. Steve was a master of persuasion, but he wasn’t super-human, he just used simple tactics that anyone can replicate. In this two-part series, we’re going to break down how he did it, starting by explaining the persuasion tactics he used to get what he wanted. Try HubSpot for free: https://hubspot.sjv.io/jWq4k6Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list

Jim Keller, a microprocessor engineer, shares insights on company life cycles, tech trends, team building, and the delicate balance between chaos and order. The discussion covers Tesla's autopilot challenges, the pitfalls of 'do no evil,' and why bigger companies aren't always smarter in the tech world.

Explore how Steve Jobs used persuasion techniques to sell technology, leveraging psychological principles for marketing success. Learn about the impactful 'Think Different' ad campaign, innovative design strategies for the iMac, and pricing tactics for the iPod, iPad, and iPhone. Gain insights on psychological persuasion and Steve Jobs' techniques that can enhance entrepreneurial success.

Steve Jobs, the visionary co-founder and CEO of Apple Inc., engages in thought-provoking discussions about technological transformation and AI's impact on the workforce. He emphasizes the need for responsible innovation, linking creativity with psychedelics to unlock new ideas. Jobs shares insights on turning concepts into successful products, focusing on user experience. He also critiques the evolving role of technology in education and navigates the challenges of free speech in social media, urging for a balanced and ethical approach to tech advancements.

Dr. Kirk Honda and Humberto discuss the psychology of Steve Jobs, exploring topics such as his early experiences with computer programming, his upbringing and attachment style, his complex relationship with Chris Ann Brennan, his battle with pancreatic cancer, and his narcissistic traits.

Steve Jobs, Anita Roddick, Yvon Chouinard, and Mary Portas join the podcast to reflect on their careers of making positive change. They discuss reaching milestones, the importance of a good night's sleep, and offer advice for making change. Topics covered include the impact of location, imposter syndrome, and implementing change in large organizations.

Steve Jobs, co-founder of Apple Inc., shares his insights on creativity and innovation. He emphasizes the importance of vision in transforming ideas into products. Discussing entrepreneurship, Jobs highlights the need for passion and perseverance while acknowledging the value of starting with simpler jobs. He underscores the significance of excellence over popularity in product development, advocating for a talented team that continuously raises performance standards. Lastly, he reflects on Apple's early days, encouraging curiosity and hard work in understanding business operations.

In this episode, the hosts discuss the significance of big ideas in copywriting, using Steve Jobs as an example. They explore how creativity and the big idea relate to artists and copywriters, and how skilled copywriters can anticipate future trends. They also discuss the power of a big idea in marketing, giving examples of how it can redefine an industry and sell products. Additionally, they mention the success of a newsletter pitch and tease a future episode on how to create big ideas.