Melissa Perri

Join Melissa Perri, CEO of Produx Labs and author of "The Build Trap," along with Denise Tilles, CPO at Grocket and seasoned product leader. They explore the growing importance of product operations, its three key pillars, and how organizations can benefit from this specialized role. Discover strategies for hiring effective product ops teams, the need for collaboration, and real-world success stories. Plus, get a peek into their personal lives with book and show recommendations!

Melissa Perri, a product management expert and author of "Escaping the Build Trap," shares her extensive experience training PMs at Fortune 100 companies. She discusses how to recognize when a product strategy is failing and offers strategies for redefining it. Listeners will learn about aligning teams effectively, the importance of hiring the right Chief Product Officer, and how to avoid common pitfalls in product management. Perri also highlights the role of strategic communication and documentation in crafting a cohesive product vision.

Melissa Perri, an esteemed product strategy expert and author of "Escaping the Build Trap," shares her insights on scaling product leadership and effective strategy building. She discusses the evolving dynamics between product leaders and CEOs, emphasizing the need for mutual respect and adaptability. Melissa also tackles how AI is transforming product management while underscoring the importance of customer engagement. Lastly, she highlights the balance between personalized customer interactions and automation in the digital age.

In this engaging discussion, product management expert Melissa Perri dives into why AI often fails as a strategic tool for companies. She highlights how simply adding AI without solving real customer problems is a recipe for disaster. Perri reveals the fear legacy companies have of self-disruption and urges organizations to focus on genuine innovation rather than just 'innovation theater.' Additionally, she shares insights on the ethical implications of AI, particularly in sensitive fields like healthcare, reminding us that AI should enhance, not replace, human insight.

In this insightful discussion, Melissa Perri, an expert in product strategy and author of 'Escaping the Build Trap,' shares her valuable insights on mastering product management. She reveals the dangers of being trapped in a 'Build Trap' mindset and explores the key layers of effective product strategy. Melissa emphasizes the importance of aligning user needs with business objectives and discusses common pitfalls for PMs. She also provides actionable advice on empowering teams, navigating junior PM challenges, and avoiding burnout while scaling products and teams.