EPISODE DESCRIPTIONMatt McGarry is the owner of Growletter, an agency helping some of the biggest newsletters in the world grow. He's helped The Hustle, Codie Sanchez, The Milk Road, and others attract millions of email subscribers.He also studies the world’s best newsletters, content creators, and media companies and shares their strategies and tactics through his newsletter, called The Newsletter Operator.He is THE guy to know if you’re focused on building a newsletter and are interested in growing through paid acquisition.In this episode, you’ll learn: How paid acquisition works The costs you can expect How to run a successful campaign And how to calculate ROI Full transcript and show notesFollow Matt on Twitter / LinkedInSubscribe to The Newsletter Operator***RECOMMENDED NEXT EPISODE→ #147: Chenell Basilio***WHEN YOU'RE READY📬 Creator Science Newsletter🚀 Get CreatorHQ (creator operating system)🧪 Join The Lab (private membership community)🧞‍♂️ Get a Personalized Offer***CONNECT🐦 Connect on Twitter📸 Connect on Instagram💼 Connect on LinkedIn📹 Subscribe on YouTube***SPONSORS💼 View all sponsors and offers***SAY THANKS💜 Leave a review on Apple Podcasts🟢 Leave a rating on Spotify

Matt McGarry, founder of Newsletter Operator and GrowLetter, shares the secrets behind successful newsletters. Topics include determining suitability of paid ads, creating effective ads for conversions, promoting newsletters on social media, monetization strategies, and insights on being a creator.

Matt McGarry, a newsletter growth expert, shares his wisdom on effective growth strategies. He highlights the power of webinars in boosting engagement and marketing techniques. The discussion explores the balance between running courses and agency services for business growth. Matt reveals tips on SEO optimization and the effectiveness of targeted giveaways for subscriber acquisition. Additionally, he delves into local newsletter strategies and the role of AI tools in content creation, stressing the importance of human oversight.

Matt McGarry, Founder and CEO of GrowLetter, shares his expertise on the power of newsletters for B2B companies. He discusses the essential first steps in launching a newsletter, including the importance of value propositions and consistent engagement. Matt stresses the need for audience feedback and the benefits of repurposing content. He also dives into effective monetization strategies, emphasizing early calls to action. With practical insights, he shows how newsletters can be scaled and optimized for maximum impact.

Matt McGarry, The newsletter guy who has helped grow newsletters like Milk Road, The Hustle, and Ben's Bytes, shares tactical info on growing subscriber numbers and making money from newsletters. Topics include charging for a meeting, pricing frameworks, content market fit, newsletter frameworks, getting your first 1k subscribers, and monetizing.

Matt McGarry and Ryan Carr, experts in newsletter growth and strategy, share innovative ideas for launching profitable newsletters. They discuss targeting overseas marketing talent with valuable job opportunities and the advantages of a community-driven job board. The duo also delves into niche newsletters focused on specific tools and sports teams, emphasizing monetization through affiliate marketing and community engagement. They highlight fascinating strategies for building a sustainable newsletter business that resonates with diverse audiences.

E27: Three months ago, I decided to launch the First Class Founders newsletter.Problem is, I had no subscribers, no list, and, essentially, no idea what to do or, even, where to begin!Today, my newsletter has over two thousand subscribers. It has an open rate of 40% and a 10% click-through rate. In case you are wondering, yes, that IS indeed a high number. How did I achieve this? What did I do that was so effective? What's my secret sauce?Get ready to take notes because I plan to reveal all my secrets to you today!DISCLAIMER: Twitter just updated their API pricing plans impacting many of the tools mentioned in this episode. This is a fast-changing development so please check the individual websites for updates on how each tool is handling this situation.***TOPICS:Great Content is Not Enough (3:41)Using Beehiiv to Swap Recommendations (5:42)When Swapping Recs: Growth Rate > List Size (7:00)In-Network Recommendation Engines: ConvertKit, SparkLoop, Substack (7:10)How to Cross Promote Your Newsletter Using Lettergrowth (7:27)How to Create Beautiful Snapshots Using Xnapper (8:25)How to Design Your Newsletter Using Canva (9:12)How to Use Twitter to Repurpose Newsletter Content Using Typefully (11:27)Track Your Most Important Metrics Using ilo.so  (13:11)How to Convert Followers on Twitter Using Birdy.so (14:54)How to Engage with Your Twitter Followers Using Engagement Builder (16:05)Using Auto-DMs on Twitter to Grow Your Newsletter (18:22)How to Manage Your Twitter DM Inbox Using Inboxs (19:42)Summary of Newsletter Tools (21:16)***LINKS:BeehiivLettergrowthXnapperCanvaTypefullyilo.soBirdy.soEngagement BuilderHivoeInboxsEpisode 22EpisJOIN: First Class Founders Premium MembershipDOWNLOAD: Hyper-Visuals For Our Episodes (Free)***FOLLOW / REVIEW:- Follow - Leave 5-star review***CONNECT W/ YONG-SOO:- X- Threads- LinkedIn- Newsletter***First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like:Future of Newsletters with Tyler Denk, Founder & CEO at BeehiivFrom Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry...

Matt McGarry, a newsletter growth expert, shares insights on choosing captivating topics and finding the right frequency for newsletters. He also discusses crafting formats that resonate with the audience and strategies for growth. The podcast highlights the potential of newsletters and the impact of deep expertise on their success.

Matt McGarry, newsletter expert and founder of GrowLetter, shares insights on newsletter growth, B2B markets, and the importance of diverse newsletters. He discusses monetization tactics, challenges in media niches, and the benefits of hyper-niche opportunities. Matt emphasizes the value of a multimedia strategy, including podcasts, in building a successful media brand.

Matt McGarry works behind the scenes growing some of the most popular newsletters in the world. On this week’s episode, Tim Stoddart (@timstodz) and Matt (@JMatthewMcGarry) dive into the nitty gritty details of growth. We’re talkin’ audience sizes, landing page conversion rates, current ad formats that are working well, and more. If you want to know how the big dogs think about getting readers, listen to this. Cool Stuff Mentioned In The Show Matt’s newsletter growth agency, Growletter The business model used by $1B+ newsletters, like Agora Paid acquisition (one of Matt’s specialties) How to steal ideas from competitors in the Facebook Ad Library Making ads with Fiverr, Swipehouse, and niche creators Making meme ads (and getting better at memes) using imgflip.com Pros and Cons of different newsletter platforms for growth How to write copy that gets newsletter subscribers for $2-$3 ea. How to determine whether your newsletter idea can be profitable For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.