Entrepreneur and startup expert Matt Lerner shares tips on uncovering growth levers, decision-making challenges, content importance, and monetization strategies. The podcast explores engaging viewers, simplifying focus, and leveraging podcast episodes for startup success.

Matt Lerner, ex-PayPal growth leader turned CEO of SYSTM, shares insights on growth as a science, common startup mistakes, and optimizing growth channels. He discusses choosing North Star metrics, hiring growth leaders, and the impact of AI on growth strategies.

Matt Lerner, Founder and CEO of SYSTM and author of "Growth Levers," shares insights from his extensive experience in startup growth. He discusses the importance of identifying key growth drivers and applying customer-centric tactics. Leveraging the Growth Lever framework, he highlights case studies, including Airbnb and Calm, illustrating how startups can adapt strategies based on user feedback. Lerner emphasizes the crucial role founders play in engaging with customers to inform product design and the need for structured experimentation for continuous growth.

On this episode of SaaS Open Mic:Two common pricing mistakes founders makeHow to apply the Jobs to Be Done framework to pricing strategyPricing experiments to test for price sensitivity90% of growth comes from 10% of the activitiesMatt has worked with dozens of startups and scaleups in his time at 500 Startups and Startup Core Strengths. A challenge that every company must face at some point is optimizing pricing or setting a price for a new product or feature. Matt shares his perspective on establishing and optimizing pricing using the Jobs to Be Done framework.  

Ex PayPal growth strategist Matt Lerner shares insights on how to grow your startup, including finding the 10% that generates 90% of results, prioritizing growth experiments, and hiring the right people. The podcast also covers the importance of a North Star metric, improving internet connection, building the right team, achieving security frameworks, and the role of AI in startups.