Podcast guest Lauren Passell, founder of Tink Media, shares valuable insights on podcast growth strategy. Topics include podcast cross promotion, ratings and reviews, a 5-question survey for podcasters, getting featured on Apple Podcasts, and strategies for making an episode popular.

Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime.Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business--This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan.Apply to the Grow The Show Accelerator Program! Don’t underestimate the power of your enthusiasm for podcasting. That could be the most foundational element that sets you apart from everyone else, giving you the ability to be consistent and innovative in growing your show.However, if you’re listening to this podcast, you’re most likely a podcaster, and you know burnout is a real thing. So how do we maintain enthusiasm, and how do we creatively ensure we are being strategic about the growth of our show?On today’s episode, we have invited the remarkable Lauren Passell. She is the founder of Tink Media, a podcast growth company, and has been able to double a podcast’s audience by more than double in just one month. Yes, one month.Lauren is a creative professional who has used her passion and enthusiasm for podcasting as the basis of her marketing strategies to help others grow their show by insane amounts. She has joined us for this episode to share the exercise that catapulted her passion for podcasting, as well as how you can channel your passion for podcasting for longevity.She is also here to share the details of how she doubled an audience in one month with practical steps you can use today!If you are in the business of wanting to grow your podcast and keep that initial passion and enthusiasm burning, this episode is for you.Tune in to hear new and practical tips on how to grow your show and get inspired by Lauren Passell!Topics discussed in this episode: The inception of Lauren’s podcast growth company How she helped one of her favorite podcasters grow their show by 160% Should you go to social media to find new listeners? Applying to be featured on popular platforms like Apple, Stitcher, and Spotify Using analytics to strategically promote yourself in certain countries How to sign up for podcast newsletters and their benefits Setting up podcast play dates Using data to promo swap from Apple or Rephonic How your enthusiasm and optimism go a long way in growing your show A challenge for you!  Head to Tink Media’s website here to connect with Lauren Passell.If you haven’t already, as mentioned in this episode, head to rephonic.com for resources on how to promo swap!Apply to get your show featured on the podcast apps: Spotify Apple Podcasts Sirius/Pandora Head to the Grow The Show website here for more information on how you can grow and monetize your podcast.Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice!To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review!MORE FROM KEVIN:Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!Connect with Kevin on Twitter, Instagram, or LinkedInSubscribe to Grow The Show on YoutubeJoin our community in the Grow The Show Facebook groupLINKS TO OUR PARTNERS:Learn More about working with Podcast BoutiqueGrab Kevin's Recommended Mic on AmazonBuild a Podcast Website in 7 Minutes on Podpage

Learn how to double your podcast audience in just one month with guest Lauren Passell. Discover the power of passion in podcasting, strategic growth initiatives, and creative marketing strategies. From targeted podcast pitching to optimizing post-production, this episode is packed with valuable tips for podcasters looking to grow their show.

Ronald Young, Jr. is an audio producer and host of 'Wait For It,' while Mia Lobel has been a head of content at Pushkin Industries and writes 'Freelance Cafe.' Lauren Passell, founder of Tink Media, focuses on podcast marketing. They dive into the podcasting industry's current state, discussing challenges like audience building and financial sustainability. Insights on monetization strategies and the impact of accolades on growth are also shared. The conversation advocates for cooperation among podcasters, emphasizing the need for nuanced critiques and support.

Lauren Passell, founder of Tink Media and author of Podcast the Newsletter, shares her expertise on podcast marketing. She discusses innovative ways to attract and engage listeners, emphasizing the importance of community involvement. Lauren also gives practical tips on crafting personalized pitches and highlights the value of collaborations in growing an audience. The conversation dives into strategies for unique content creation and understanding listener dynamics, making it essential for anyone looking to expand their podcast reach.