Jesse Cole lives life by being different. He is the founder of Fans First Entertainment, which owns and operates the baseball team the Savannah Bananas. The Bananas have welcomed more than 1 million fans to their ballpark and have been featured on MSNBC, CBS Sunday Morning, HBO and ESPN. Jesse is an in-demand speaker and bestselling author of two books, Find Your Yellow Tux and his newest Fans First.Jesse joined host Robert Glazer on the Elevate Podcast to discuss how he and his wife built the Savannah Bananas from a bankrupt organization to a leading entertainment brand, and much more. Show Notes Learn more about your ad choices. Visit megaphone.fm/adchoices

Jesse Cole, founder of Fans First Entertainment and Savannah Bananas, discusses building the Bananas from bankruptcy to a top entertainment brand. They talk about the unique fan experience, creating a product customers can take advantage of, the exciting format of banana ball, testing new ideas, promotions like baby races, and the power of fun and belonging.

Jesse Cole, founder of Fans First Entertainment and owner of the Savannah Bananas, shares insights on revolutionizing sports entertainment. He discusses the team's unique fan-centric approach, transforming the dullness of traditional baseball into a vibrant experience filled with dance teams and inclusivity. Jesse emphasizes the importance of engaging fans beyond just numbers, nurturing a passionate community. He reflects on strategic growth, innovative ticketing, and the necessity of constructive feedback for continuous improvement in the sports world.

Jesse Cole, owner of the Savannah Bananas, shares his journey of embracing uniqueness in branding and marketing. He delves into how the team’s playful approach has revolutionized baseball, making it a fan-centric experience. Discover the significance of empathy and trial-and-error in building a brand. Jesse emphasizes the importance of genuine entertainment and how small risks can lead to immense growth. His vibrant personality shines through as he inspires others to find their own authentic voice in a crowded space.

Jesse Cole, the innovative owner of The Savannah Bananas, shares insights on reimagining baseball for modern fans. He discusses the team's 'fans first, entertainment always' philosophy that has led to sold-out games and viral success on TikTok. Cole emphasizes the importance of memorable experiences in a crowded sports landscape and the need for teams to engage creatively with their audiences. He also touches on how the Bananas are revolutionizing baseball norms, attracting a diverse and enthusiastic fanbase.