Anjali Sud

Anjali Sud, CEO of Tubi and former CEO of Vimeo, discusses the innovative free streaming model and how it competes against giants like Netflix. With a vast library of nostalgic and diverse content, Tubi caters to cord-cutters seeking affordable options. Sud emphasizes Tubi's ability to elevate unique voices and support emerging filmmakers. The conversation highlights the challenges of diversity in tech leadership while exploring the platform's commitment to inclusivity and its unique approach to audience engagement in a changing media landscape.

Anjali Sud, CEO of Tubi and former head of Vimeo, dives into the revolutionary world of free streaming. She discusses how Tubi's ad-supported model is reshaping the entertainment landscape, allowing diverse stories to flourish beyond Hollywood's norms. Sud emphasizes the importance of data-driven content creation to cater to niche audiences and underrepresented demographics. With strategic partnerships and innovative marketing approaches, Tubi aims to redefine viewer engagement and challenge traditional streaming paradigms in an ever-competitive market.

Anjali Sud, CEO of Tubi—a fast-growing free streaming platform—discusses how Tubi stands out in a competitive streaming landscape. She explains why increasing subscription costs make free options appealing. Sud elaborates on Tubi's ad-supported model and its innovative strategies to engage audiences, including partnerships with TikTok creators. She also highlights the importance of quick decision-making in content strategy and Tubi's unique position as a Fox subsidiary, balancing startup culture with resource advantages.