

Inside the Secrets of Failed Deals: Michiel Koopman Insights
Oct 12, 2023
Michiel Koopman, Google's Head of Trading and Commercialization, discusses why negotiations fail, the importance of empathy, understanding interest-based negotiation, and internal negotiations within Google regarding the veterans network.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
Insights on Trading and Commercialization at Google
01:45 • 2min
The Importance of Empathy in Negotiations
03:51 • 8min
Understanding Interest-Based Negotiation and Positional Negotiation
12:02 • 4min
Understanding and Empathizing in Negotiations
16:18 • 19min
Internal Negotiations and Veteran Networks
35:46 • 4min