Inside the Secrets of Failed Deals: Michiel Koopman Insights
Negotiate Anything
Understanding and Empathizing in Negotiations
In this chapter, the speakers discuss the challenges and benefits of an interest-based negotiation approach. They highlight the importance of empathizing and understanding the interests of the other party in order to secure the best deal possible. The chapter emphasizes the significance of building long-term relationships and shares personal experiences of being pushy and the negative consequences it can have on negotiations.
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