Front Row Seat with Ken Coleman

Why You Must Become Unreasonable To Be Excellent | With Will Guidara

20 snips
Feb 18, 2025
In this engaging conversation, Will Guidara, bestselling author and acclaimed restaurateur known for his concept of 'unreasonable hospitality,' discusses the true meaning of exceptional service. He reveals how authenticity can transform dining experiences into lasting memories. Guidara shares his philosophy on embracing negative feedback and the importance of building genuine connections in the hospitality industry. He also explores the implications of leadership in service and how personal interactions are crucial in today's tech-driven world.
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ADVICE

Lead with Clear Vision

  • Articulate where you're going and invite your team to own the journey with you.
  • Leaders must provide direction while fostering collective ownership for extraordinary results.
INSIGHT

Values Drive Systems

  • Values should always drive systems, not the other way around.
  • Systems enable consistent expression of your values to uphold excellence and hospitality.
INSIGHT

Excellence and Hospitality Tension

  • Excellence demands perfection but hospitality embraces human imperfection.
  • Success comes from balancing the tension between perfect product and imperfect human connection.
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