

EP4 – What you need to know from LUMA’s Digital Media Summit, AI is everywhere in marketing, supply constrained platforms race for 1st party data to build an ads business
May 19, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9
Introduction
00:00 • 2min
Kroger: The Leading Retail Media Player in the US
02:03 • 2min
The Race to Incorporate AI Into Advertising
04:25 • 3min
Facebook's AI Models Will Make It Look Smaller
07:29 • 2min
Google's AI Enhancements for Ads
09:05 • 3min
The Future of Ads
12:31 • 3min
The Rise of Data Acquisition and Proprietary First-Party Data
15:54 • 5min
The Future of Ads
20:32 • 3min
The Importance of Ad Quality in Context
23:03 • 1min