Ep. 204: David Allen talks with Roy Whitten and Scott Roy

Apr 25, 2023

In this engaging discussion, Roy Whitten, a Chief Executive Coach, and Scott Roy, CEO of the Whitten and Roy Partnership, explore the innovative concepts in their new book, Decision Intelligence Selling. They share their transformative journey from traditional sales to a focus on empathy and ethics. The duo discusses how decision intelligence can foster genuine connections and informed decision-making in sales. They also delve into the power of ethical sales practices in driving social change, emphasizing community well-being over mere profit.

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ANECDOTE

Early Sales Experience

Roy Whitten's first job was selling for Fuller Brush, then he became a parish priest.
Both roles involved "selling"—persuading people to adopt a certain way of life or product.

ANECDOTE

Scott Roy's Background

Scott Roy sold books door-to-door and learned valuable sales skills from Southwestern Company.
He later co-founded a successful insurance company and now works with Roy Whitten in sales consultancy.

INSIGHT

Perceptions of Selling

Many people have negative connotations of selling, associating it with manipulation and pressure.
David Allen points out the wide range of sales experiences, from sophisticated professionals to those with negative stereotypes.

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Join David Allen for a conversation with Roy Whitten and Scott Roy. Their just-published book is Decision Intelligence Selling. It's not just for those in sales, but for anyone who realizes that persuading and motivating others is part of life. Of the book, David says, "Whether you're in sales or simply in life, this is a must-read. Roy and Scott have written a new manual for sales training ... a page-turner for us all in leveraging our relationships to everyone's advantage." You can learn more about the book and their work on the Whitten and Roy Partnership website.

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