Deep Questions with Cal Newport

Ep. 91: GREG MCKEOWN on Making Essential Work Effortless

70 snips
Apr 26, 2021
In this engaging discussion, Greg McKeown, bestselling author of Essentialism and Effortless, dives into the power of prioritizing essential tasks. He reveals the secrets behind the success of his first book and how those ideas paved the way for Effortless. The conversation explores simplifying processes to make hard work enjoyable and the balance between personal and professional commitments. Greg also shares insights on navigating the anxiety of creative endeavors and the evolving nature of communication in our tech-driven world.
Ask episode
AI Snips
Chapters
Books
Transcript
Episode notes
ANECDOTE

Birth of Essentialism

  • Greg McKeown missed a client meeting to be present for his daughter's birth.
  • This personal experience sparked his exploration of prioritization and led to "Essentialism".
INSIGHT

LinkedIn Virality

  • Greg McKeown's "Essentialism" became a bestseller partly due to early viral spread on LinkedIn.
  • The platform's structure at the time facilitated organic reach and engagement.
ADVICE

Virality is Water

  • Focus on creating high-quality content with relevance and substance.
  • Adapt to the ever-changing technological landscape to effectively reach your audience.
Get the Snipd Podcast app to discover more snips from this episode
Get the app