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Make Things That Matter

#44 Teresa Torres: Habits for clear thinking and better product bets

Jun 1, 2021
01:16:47

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Quick takeaways

  • Continuous discovery habits increase the chances of making successful product decisions.
  • Balancing doubt and confidence is crucial for effective critical thinking and decision-making.

Deep dives

The Importance of Continuous Discovery Habits

Continuous discovery habits are crucial for product teams as they navigate the ever-changing and complex world of product development. These habits, as outlined by Teresa Torres in her book, provide a structured and sustainable approach to creative work. By infusing customer input throughout the creative decision-making process, teams increase their chances of making successful decisions. The key to effective continuous discovery lies in maintaining a weekly touchpoint with customers, conducting small research activities, and pursuing clear desired outcomes. This habit of consistently engaging with customers leads to better decision-making and ultimately creates products that provide value to both customers and the business.

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