AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
This is the Way Podcast
LinkedIn Sales Masterclass: From Lead Gen to Closing Big Deals with Matt Lakajev | EP 82
Jan 30, 2025
Matt Lakajev, founder of Seven Figure Creators, specializes in transforming LinkedIn into a lucrative platform for professionals. He shares his expert strategies for generating six- and seven-figure incomes through direct messaging, effective lead engagement, and crafting compelling offers. Matt emphasizes the importance of authenticity and emotional connection in sales, illustrating how tailored communication can enhance client relationships. Discover how to scale your business straightforwardly and utilize AI for productivity in this engaging discussion!
01:32:57
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Effective direct messaging can lead to significant sales deals, highlighting the need for strategic preparation and understanding client needs.
- Consistently generating leads is crucial for sales success, encouraging proactive engagement with the target audience rather than waiting for clients to approach.
Deep dives
The Importance of Marketing for Business Growth
Many small businesses struggle to grow due to insufficient marketing efforts. This reluctance often stems from a desire to avoid appearing salesy, which can cause potential clients to be unaware of the services available to them. An example shared in the conversation highlights a participant who effectively used a strategic approach to inform his network about his offerings, ultimately leading to securing his first client. This underscores the necessity for businesses to consistently promote themselves without hesitation.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode