Business Daily

WNBA: Is success leading to profit?

Sep 17, 2024
Caitlin Clark, a record-setting rookie in the WNBA, teams up with A'ja Wilson from the Las Vegas Aces to discuss the explosive growth of women's basketball. They explore how increasing attendance and lucrative media deals haven’t yet translated to profits. The conversation dives into the disparities between the WNBA and the NBA, the need for better promotion, and the evolving landscape of women's sports business. They also emphasize the importance of fan engagement and community support to sustain this momentum.
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