AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Ecommerce Playbook: Numbers, Struggles & Growth
Is Meta Broken, Super Bowl Impact, and Valentine's Day Trends | State of the Industry Report
Mar 14, 2024
The podcast dives into hot topics like Meta's performance, Super Bowl impact, and Valentine's Day shopping trends. Expert analysis on gifting behaviors, Super Bowl commercials, and Meta's advertising impact. Uncover insights on data analysis in e-commerce and brand performance in the industry.
34:06
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Influencer marketing is crucial for brands to engage consumers and generate data for analysis.
- Meta's performance issues in February impacted ROAS metrics, while overall e-commerce industry revenue saw positive year-over-year growth.
Deep dives
Insights on Marketing Programs and Data Aggregation
Marketing programs, especially influencer marketing, are crucial for brands. Companies like NO Commerce work with numerous brands, collecting vast amounts of anonymized data for analysis. Different data sets from various contributors offer unique perspectives to validate and challenge findings.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode