Gifting Trends and Consumer Behavior Analysis

In this episode of the State of the Ecommerce Industry brought to you by the DTC Index, we dive into the hot topics swirling around the ecommerce landscape. Join us as we dissect the noise surrounding Meta's performance, the impact of the Super Bowl, and the Valentine's Day shopping frenzy.

Our team of experts, including Jeremiah Prummer from KnoCommerce, Wyatt Mayhem from Cast Metrics, Yarden Shaked from Varos, and Steve Rekuc from Common Thread Collective, bring you exclusive insights based on extensive data analysis and industry expertise.

From uncovering gifting trends around Valentine's Day to evaluating the effectiveness of Super Bowl commercials for brands like Elf and Etsy, we leave no stone unturned in our quest to provide you with actionable insights.

But the burning question remains: Was Meta truly broken in February? Find out as we dive deep into the data and separate fact from fiction in this highly anticipated episode.

Show Notes:

• Want an easier way to source UGC? Streamline your process with SARAL’s chrome extension: ⁠http://getsaral.com/champions/ctc
• The Ecommerce Playbook mailbag is open — email us at podcast@commonthreadco.com to ask us any questions you might have about the world of ecomm.