The Official SaaStr Podcast: SaaS | Founders | Investors

SaaStr 733: Advice Every SaaS Founder Needs to Know in 2024 with Sam Blond and Jason Lemkin

Mar 29, 2024

Guest

Sam Blond

Guest

Jason Lemkin

Former Founder’s Fund Partner and CRO of Brex, Sam Blond, joins SaaStr CEO Jason Lemkin to discuss VC insights, sales team motivation, and 2024 SaaS playbook. They highlight the high founder quality bar, efficient growth metrics, and the pitfalls of hiring ahead of demand. Strategies for sales team success, targeting decision-makers vs. users, and maximizing revenue through top talent are also covered.

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INSIGHT

High VC Bar

Venture capital funding bar is much higher than most founders realize.
Even successful billion-dollar exits may not move the needle for larger funds.

INSIGHT

Distorted SaaS Bar

In 2021, the influx of venture capital distorted the true bar for success in SaaS.
Abundant funding led to inflated valuations and a misconception about market realities.

ADVICE

Prioritize Efficiency and Creativity

Focus on efficiency metrics and growth.
Prioritize creative marketing campaigns over simply increasing ad spend.

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SaaStr 733: Advice Every SaaS Founder Needs to Know in 2024 with Sam Blond and Jason Lemkin

At SaaStr Miami, former Founder’s Fund Partner and CRO of Brex Sam Blond — host of the SaaStr CRO Confidential Podcast — sat down with SaaStr CEO and founder Jason Lemkin for a fireside chat about finding success as a SaaS company in 2024. They discuss Sam’s learnings at Founders Fund, what the 2024 playbook looks like, hiring and motivating sales teams, and a handful of audience questions.

Sam just finished 18 months at Founders Fund after joining in mid-to-late 2022. We were coming off an environment where startup funding was as fruitful as ever. With personal experience from EchoSign and other high-growth companies, he was spoiled when it came to those companies raising money from exceptional VCs.

What he’s learned on both sides of the VC table is that the bar is really high for most VCs. Higher than he imagined in terms of the founder quality bar and, the stage of the business, and growth and efficiency metrics.

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SaaStr hosts the largest SaaS community events on the planet.

Join us in 2024 at:

SaaStr Annual: Sept. 10-12 in the SF Bay Area. Join 12,500 SaaS professionals, CEOs, revenue leaders and investors for the world's LARGEST SaaS community event of the year. Podcast listeners can grab a discount on tickets here: https://www.saastrannual2024.com/buy-tickets?promo=fave20
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