A New Perspective on Sales Compensation with Samantha Jozwik, Sales Comp & Analytics Manager at Intermedia
Jan 31, 2023
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Samantha Jozwik, Sales Comp & Analytics Manager at Intermedia Cloud Communications, discusses data-driven sales compensation strategies, importance of data in incentive plan design, optimizing territories, impact of short-term incentives, aligning MBOs with growth goals, diversity in sales compensation design, and intersection of sales comp with behavioral economics.
Developing data-driven sales compensation strategies aligns compensation with sales goals for enhanced performance.
Individualized quotas based on market potential contribute to fairness, equity, and motivation in sales compensation planning.
Deep dives
Samantha Jazwick's Role in Sales Compensation at Intermedia Cloud Communications
Samantha Jazwick, the manager of Sales Analytics and Sales Compensation at Intermedia Cloud Communications, discusses her role in revamping the company's compensation strategy. She emphasizes developing a data-driven strategy to align compensation with sales goals and enhance sales performance. Samantha's focus on individualized quotas based on market potential showcases a commitment to fairness and equity in the sales compensation model. Her collaboration with sales leadership and HR highlights the importance of a structured and communicative approach to sales compensation planning.
Analyzing Sales Performance Metrics and Growth Impact
Samantha Jazwick highlights the positive impact of the revamped sales compensation plan at Intermedia Cloud Communications. By analyzing sales performance metrics, including a 20% overall business growth and a 28% growth in cloud communications specifically, Samantha demonstrates the effectiveness of aligning compensation with strategic growth objectives. The removal of caps on cloud sales and the individualized quotas tailored to product potential contribute to motivating sales reps and driving exceptional growth results.
Utilizing Data for Forward-Looking Sales Compensation Planning
Samantha Jazwick discusses the shift towards leveraging forward-looking data for sales compensation planning at Intermedia Cloud Communications. By emphasizing the importance of analyzing future market potential and pipeline data, Samantha introduces a predictive modeling approach to identify gaps and enhance decision-making. Her focus on data-driven accountability and reporting standards reflects a strategic shift towards anticipating and addressing sales performance challenges proactively.
Empathy and Human-Centric Approach in Sales Compensation Design
Samantha Jazwick showcases a human-centric approach to sales compensation design by emphasizing empathy and fairness in the process. Her consideration of individualized quotas based on market potential and collaboration with sales leadership underscores a commitment to creating equitable earning opportunities for sales reps. Samantha's focus on aligning the sales compensation plan with company growth objectives and fostering a culture of data-driven decision-making highlights the balance between empathy and analytical rigor in the sales compensation model.
On this episode of The Sales Compensation Show, Justin Lane is joined by Samantha Jozwik, Sales Compensation & Analytics Manager at Intermedia Cloud Communications to share her thoughts on data-driven sales compensation strategies, the importance of data in incentive plan design, and more.
The Sales Compensation Show is handcrafted by our friends over at: fame.so
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