

EP 48: How to Transform Data Into Strategic Decisions Using AI with Tim Paris & T. Clay Buck
12 snips Aug 28, 2025
Join fundraising expert T. Clay Buck and neuroscience PhD Tim Paris as they unlock the hidden potential of clean data in nonprofits. They discuss how poor data leads to lost revenue and emphasize that every data point represents a generous human being. The duo dives into the role of AI in enhancing donor engagement, the importance of data privacy, and practical steps for creating a data-first culture. Explore how AI can transform decision-making when fueled by precise data, and learn to navigate the ethical responsibilities linked to donor information.
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Data Is Relationship Stewardship
- Donors entrust their personal information and expect to be recognized and respected.
- Clean data is relationship care that directly affects retention and revenue.
There Is No 'Done' With Data
- Clean data is a continual journey with no permanent finish line.
- Even major organizations never fully 'solve' data hygiene; it requires ongoing work.
Treat Data Like A Board-Level Asset
- Reframe every CRM field as a real human and treat data as your nonprofit's asset.
- Create governance, a data policy manual, limit edit access, and invest in affordable hygiene tools.