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Freakonomics Radio

601. Multitasking Doesn’t Work. So Why Do We Keep Trying?

Sep 5, 2024
Join experts Gloria Mark, a UC Irvine professor focused on human-computer interaction; David Strayer, a psychology professor at the University of Utah; and Olivia Grace, a senior product manager at Slack. They delve into the myth of multitasking, revealing its true inefficiency and the stress it brings. The conversation explores why only a few can truly multitask, the cognitive costs involved, and how digital tools like Slack can amplify distractions. They stress the importance of single-tasking for better productivity and mental well-being.
58:04

Podcast summary created with Snipd AI

Quick takeaways

  • Most people mistakenly believe they can multitask effectively, but research shows constant task switching diminishes productivity and increases errors.
  • Technological communication tools like Slack, while useful, often lead to fragmented attention and make deep work more challenging to achieve.

Deep dives

The Nature of Multitasking

Multitasking is often perceived as the ability to perform multiple tasks simultaneously; however, research suggests that what most people actually do is switch attention between tasks rather than handle them at the same time. This switching incurs a cognitive cost, as the brain reallocates its mental resources with every change in focus, resulting in a loss of efficiency and increased mistakes. For instance, when individuals attempt to drive while talking on a phone, their performance deteriorates significantly due to the shared demands on attention. Only a small percentage of the population, known as 'supertaskers,' has the capacity to manage multiple complex tasks effectively without suffering these detriments.

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