30 Minutes to President's Club | No-Nonsense Sales
196 (Sell) How to Roll with ANY Objection in a Cold Call (Sara Plowman, Pareto)
Feb 20, 2024
Sara Plowman, a cold calling expert from Pareto, shares tactics on handling objections in cold calls. Tips include using prospect priorities for meetings, timing dials for success, and ending pitches with open-ended questions. She discusses the importance of active listening, tailoring closes to prospect needs, and structuring productive call blocks. Strategies for maintaining confidence, selling to power, and handling objections are also covered in this engaging episode.
33:04
Episode guests
AI Summary
Highlights
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Utilize prospect's problem as reason for meeting and close on cold call.
- Increase connect rate by calling early morning and evening for hard-to-reach prospects.
Deep dives
Effective Cold Call Openers
One of the main takeaways from the podcast is the importance of using effective cold call openers. Sarah Plowman, a senior business development manager, suggests using cheeky openers like 'What did I catch you in the middle of?' to grab the prospect's attention and engage them in conversation. She emphasizes the need to be genuine and build rapport with prospects, showcasing the importance of human connection in sales.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
