Creator Science

#82: Michael Bungay Stanier – How to Begin Setting a Worthy Goal

Dec 7, 2021
In this engaging conversation, Michael Bungay Stanier, a best-selling author and founder of Box of Crayons, delves into the essence of setting 'worthy goals'. He shares insights from his latest book, emphasizing how to define and clear space for meaningful pursuits. Michael highlights the importance of simplicity in achieving effectiveness and introduces a compelling framework for goal-setting based on thrill, importance, and challenge. His journey from unemployment to entrepreneurship offers a motivating backdrop, illustrating how resilience can lead to impactful creativity.
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ANECDOTE

Michael's Books

  • Michael Bungay Stanier's book, "The Coaching Habit," sold a million copies.
  • He also wrote other books, like "Get Unstuck and Get Going," and worked with Seth Godin on "End Malaria."
ANECDOTE

Writing Journey

  • Michael's writing journey began with family influence and a Strategic Coach talk.
  • His cousin's interest and grandfather's inheritance pushed him to self-publish his first book.
INSIGHT

Portfolio Career

  • Build a portfolio career to fulfill various needs, not just financial ones.
  • Some projects fund your life, some align with commercial goals, and others express pure creativity.
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