One Knight in Product

Getting the GIST of Evidence-Guided Product Development (with Itamar Gilad, Product Management coach, speaker and author)

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Jan 15, 2023
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INSIGHT

Big Tech's Not a Template

  • Big tech companies aren't perfect examples to follow; their processes work for them, but not necessarily for others.
  • Focus on principles like customer value, experimentation, and empowered teams, which are universally applicable.
ADVICE

Copy Principles, Not Processes

  • Copy the principles of successful companies, not their exact processes.
  • Adapt those principles to your own context and create processes that work for you.
ANECDOTE

Gmail's Tabbed Inbox Story

  • Itamar Gilad shares how skepticism within his team at Google led to more data-driven decisions.
  • The "tabbed inbox" feature in Gmail resulted from this evidence-based approach.
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