30 Minutes to President's Club | No-Nonsense Sales

259 (Lead) How To Develop a Winning Sales Team Culture (Alex Kremer, Alluviance)

14 snips
Oct 24, 2024
In this engaging discussion, Alex Kremer, Founder & CEO of Alluviance and former Director of Sales at Outreach, dives into the secrets of cultivating a winning sales team culture. He emphasizes the importance of fostering belonging to ignite passion in sales reps. Alex shares innovative approaches like one-on-one exercises before group activities and the impactful 'Four H's' for building trust. He champions vulnerability as a leadership trait, revealing how sharing personal stories can strengthen team bonds and drive success.
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ADVICE

Use Bucket-Based Sales Training

  • Break down your sales process into clear buckets to train effectively.
  • Focus on the initial meeting by separating it into framing, discovery, challenges, product talk, and next steps.
INSIGHT

Belonging Activates Passion

  • Passion starts when sales reps feel they belong to a team.
  • Activating the prefrontal cortex via belonging increases engagement and flow.
ADVICE

Pick a First Mate Leader

  • Identify a first mate on your team to support and co-lead.
  • This person backs you up and helps manage change and mentoring within the team.
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