The Varsity

The WNBA’s Cathy Engelbert on Caitlin & the $200M Deal

Sep 8, 2024
Cathy Engelbert, the WNBA Commissioner, is at the forefront of the league's transformation, enhancing its digital landscape and securing lucrative media deals. She discusses the rising star power, notably Caitlin Clark, and how younger demographics are engaging more than ever. Engelbert reflects on her journey from corporate executive to league leader, navigating challenges during the pandemic while promoting player advocacy. The conversation also highlights the WNBA's unique relationship with the NBA, balancing independence with strategic collaboration.
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