AI Snips
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Episode notes
Slow Compound Growth Feels Subtle
- Gradual compound growth rarely feels like an overnight success and milestones register as smaller day-to-day gains.
- Austin Rief emphasizes that steady 1% improvements accumulate into transformative scale over years.
Euphoria From Early Instagram Story Ads
- Early Instagram Stories ads produced a euphoric growth spike that felt like a drug for two weeks.
- Austin and his team scaled spend to thousands per day and slept very little during that burst.
Content Is The Core Competitive Moat
- Email newsletters are a simple medium where great content is the primary driver of success.
- Austin stresses content is the 80% that matters while other factors are the remaining 20%.