It's very much surrounding yourself with the content and the people. You just surround yourself with the right people, but you can't forward looking like, Oh, I'm going to make that person my person. Maybe you'll get lucky and it'll work, but you probably won't. And so you have to increase your luck surface area, so to speak. "I want to go back and read those books from high school"
Austin Rief is the cofounder and CEO of Morning Brew - a daily newsletter with over 4 million subscribers.
In this conversation, Austin spoke about his content diet, who he admires, the one podcast everyone needs to listen to if they’re creating a startup, why he’s taking Twitter seriously in 2023, and much more.