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Wealthy Way

How to Do 150 Real Estate Deals Per Year with Targeted Marketing | Michael Franke

Jul 16, 2024
Real estate expert Michael Franke shares grassroots techniques for finding leads in the real estate market, emphasizing the importance of niche lists like pre-foreclosures and probates. He discusses practical tips for managing a real estate business, building a personal brand, and utilizing platforms like Zillow and Facebook for lead generation. The podcast highlights strategies for closing deals, negotiating empathetically, and leveraging marketing tools like 'Lead Kitchen' for lead generation and deal flow management.
01:04:12

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Quick takeaways

  • Utilize niche lists like pre-foreclosures and divorce cases to find lucrative real estate deals through direct seller engagement.
  • Implement persistence and creativity in lead generation methods, such as door knocking and cold calling, for successful deal closures.

Deep dives

Using Niche Lists for Real Estate Investing

Investors can leverage niche lists, like pre-foreclosures, to find lucrative opportunities by directly engaging distressed sellers. The podcast emphasizes the effectiveness of personally reaching out to these sellers through various channels, such as door knocking, calling, texting, or social media. Personal anecdotes highlight the success of engaging with sellers in challenging situations, showcasing how proactive outreach can lead to significant deals and establish a foundation for successful real estate investments.

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