The HeyCreator Show 025: $100k/year business with NO social media in 2024 (with Bryan Harris)
Aug 27, 2024
In this episode, Bryan Harris, founder of Growth Tools, shares his unconventional approach to building a business without relying on social media. He discusses the Hershey Kiss model, advocating for high-ticket sales to attract premium clients. Bryan emphasizes that you don't need a large audience and explains how to borrow existing audiences instead. He reveals a one-word marketing strategy that outperforms traditional methods, stressing the importance of genuine connections and trust in business for sustainable growth.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Intro
00:00 • 2min
The Hershey Kiss Business Model
01:46 • 17min
Mastering Outreach and Community Support
18:37 • 6min
Building a Reliable Marketing Strategy Beyond Social Media
24:55 • 5min
Evolving Brand Identity and Trust in Business
30:00 • 11min
Building a Business Through Simplicity and Connection
41:15 • 4min