025: $100k/year business with NO social media in 2024 (with Bryan Harris)
The HeyCreator Show
00:00
The Hershey Kiss Business Model
This chapter introduces the Hershey Kiss model, which advocates for starting with premium offerings to attract high-end customers instead of using the traditional Ascension ladder. It explores the benefits of high-ticket sales and leveraging existing audiences for business growth, suggesting that focusing on fewer, high-paying clients is more effective than building a large audience. The chapter also shares personal experiences on collaborating with partners to expand reach and accelerate revenue without relying heavily on social media.
Transcript
Play full episode
