
The Jordan Harbinger Show
306: BJ Fogg | Tiny Habits That Change Everything
Jan 30, 2020
BJ Fogg, founder of Stanford's Behavior Design Lab and author of Tiny Habits, explores the art of behavior change. He reveals why we fail at altering habits despite knowing their benefits and introduces the B=MAP model for understanding behavior. Fogg advocates for 'untangling' rather than 'breaking' habits and debunks common myths about habit formation. He emphasizes the power of tiny, enjoyable steps and the importance of positive emotions in sustaining change, offering practical strategies for lasting improvement.
01:08:59
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