The Agents of Change Digital Marketing Podcast How to Breathe Life into a Flatlined Paid Search Campaign with Andrew Percey
Jan 3, 2024
Andrew Percey, PPC expert from Prometheus PPC, shares strategies on revitalizing stagnant paid search campaigns, the impact of AI on ad messaging, and optimizing conversions through ad targeting and landing page content. Learn actionable insights to transform underperforming campaigns into successful powerhouses.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 3min
Navigating the Transition and Challenges in Paid Search Campaign Management
03:16 • 2min
Revitalizing Stagnant Paid Search Campaigns
04:50 • 21min
Exploring the Impact of AI on Paid Search Campaigns
25:47 • 2min
Optimizing Ad Messaging and Landing Pages for Successful Conversions
27:48 • 2min
Revitalizing Paid Search Campaigns and Resource Downloads
29:28 • 2min