The Agents of Change Digital Marketing Podcast cover image

How to Breathe Life into a Flatlined Paid Search Campaign with Andrew Percey

The Agents of Change Digital Marketing Podcast

CHAPTER

Optimizing Ad Messaging and Landing Pages for Successful Conversions

Exploring the crucial link between ad targeting and landing page content for maximizing user engagement and conversions. Differentiating strategies for cold lead generation from warm leads, and stressing the importance of precise conversion tracking for repeat customers.

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