The Game with Alex Hormozi From Vision to Reality: Building a Successful Business (with Ryan Pineda) Pt.2 - June ‘22 | Ep 531
Apr 29, 2023
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Community Drives Retention
- People stay in programs more for the community, network, and accountability than just the educational content.
- Cutting renewal prices and fostering camaraderie significantly improves member retention.
Prioritize Customer Experience and Relationships
- Focus heavily on customer experience, including proactive communication and personalized celebration of milestones.
- Building relationships fosters loyalty that outlasts the educational content itself.
Personalize Experience and Leverage Network
- Ask customers why they join to create tailored learning roadmaps that match their goals.
- Use network group purchasing power to bundle savings and enhance program value, making retention irresistible.