Masters in Business Advancing Behavioral Economics with Colin Camerer
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Nov 14, 2024 
Colin Camerer, Robert Kirby Professor of Behavioral Finance at Caltech, brings a wealth of knowledge on decision-making and neuroeconomics. He dives into the fascinating intersection of consumer behavior and psychological research, revealing how advanced technologies like MRI and eye-tracking shape our understanding of choices. Discover how hormones and neurotransmitters influence risk aversion and trust in financial contexts. Camerer also discusses market psychology and the storytelling behind investor behavior, uncovering the emotional nuances that drive financial decisions.
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Camerer's Education
- Colin Camerer earned a bachelor's degree at 17 and an MBA and PhD by 21.
- He initially considered finance but shifted to behavioral science due to the field's focus on market efficiency.
Choosing Economics
- Camerer found psychology too abstract and psychology too lacking in principles.
- Economics offered a balance of math and human behavior.
Neuroeconomics vs. Traditional Economics
- Traditional economics models humans as rational actors, but real-world experience contradicts this.
- Neuroeconomics explores biological factors influencing decisions, even before awareness.
