

#33 - Pioneering The No-Code Movement
19 snips Jan 8, 2020
Vlad Magdalin, Co-founder and CEO of Webflow, shares his journey of building a no-code platform that skyrocketed to $20MM in revenue. He discusses the emotional ups and downs of securing funding, including the rollercoaster ride with Y Combinator. Vlad reveals what it took to captivate investors and the persistent spirit needed to overcome setbacks. The conversation emphasizes the revolutionary potential of no-code tools, empowering creators to innovate without traditional coding barriers, and fostering a collaborative community.
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Webflow's False Starts
- Vlad Magdalin started Webflow four times, facing trademark issues and co-founder dropouts.
- He persisted, driven by the name and vision, ultimately receiving a trademark certificate unexpectedly.
Inspired by "Inventing on Principle"
- Vlad Magdalin was working at Intuit, planning to buy a house, and had given up on Webflow.
- A video by Brett Victor, "Inventing on Principle," inspired him to quit his job and pursue Webflow.
Direct Manipulation and Purpose
- Brett Victor's video promotes direct manipulation, creating more human software.
- It questions the "why" behind work, advocating for a larger purpose than a paycheck.